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DOI
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Journal
Affiliation
ISSN
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Consumers’ Perceived Brand Aspiration and Its Impact on Intention to Pay Price Premium: Moderating Role of Brand Jealousy
(Articles)
S. Sreejesh
Theoretical Economics Letters
Vol.5 No.2
,April 20, 2015
DOI:
10.4236/tel.2015.52033
7,840
Downloads
11,594
Views
Citations
Analysis of Factors Influencing the Strategic Choice of Brand Architecture
(Articles)
Cancan Lu
Open Journal of Social Sciences
Vol.2 No.9
,August 26, 2014
DOI:
10.4236/jss.2014.29005
6,880
Downloads
8,490
Views
Citations
Analysis of the Value of Brand Equity from the Perspective of Consumer Psychology
(Articles)
Lintong Jiao
Open Journal of Social Sciences
Vol.6 No.12
,December 17, 2018
DOI:
10.4236/jss.2018.612007
1,365
Downloads
3,232
Views
Citations
Intralymphatic Histiocytosis with Rheumatoid Arthritis: Possible Association with the Joint Involvement
(Articles)
Takahide Kaneko
,
Sonoko Takeuchi
,
Hajime Nakano
,
Daisuke Sawamura
Case Reports in Clinical Medicine
Vol.3 No.3
,March 13, 2014
DOI:
10.4236/crcm.2014.33036
3,530
Downloads
5,101
Views
Citations
Advanced Suction Device with Continuous Oxygen Supply for Performing Meconium Suction and Identical Procedures
(Articles)
Kumar Ritesh
,
Bhavsar Raunak
,
C. Subramanian
Journal of Biomedical Science and Engineering
Vol.7 No.12
,October 21, 2014
DOI:
10.4236/jbise.2014.712096
3,168
Downloads
4,542
Views
Citations
Intracranial Abscesses: An Institutional Study
(Articles)
Yogendra Singh
,
Tarun Kumar Gupta
,
Gaurav Jaiswal
,
Krishna Lodha
Open Journal of Modern Neurosurgery
Vol.10 No.2
,April 24, 2020
DOI:
10.4236/ojmn.2020.102032
629
Downloads
1,553
Views
Citations
Comparison Study between Ultra-Chopper and Divide & Conquer Techniques
(Articles)
Wilson Takashi Hida
,
Andre Lins de Medeiros
,
Patrick Tzelikis
,
Celso Takashi Nakano
,
Antonio Francisco Pimenta Motta Pedro Carricondo
,
Marcelo Colombo Barboza
,
Cesar Vilar
,
Walton Nose
Open Journal of Ophthalmology
Vol.12 No.2
,May 25, 2022
DOI:
10.4236/ojoph.2022.122019
77
Downloads
588
Views
Citations
Research on the Influence of Conflicting Brand Crisis Information on Consumers’ Brand Attitude
(Articles)
Jiuqun He
American Journal of Industrial and Business Management
Vol.6 No.5
,May 19, 2016
DOI:
10.4236/ajibm.2016.65056
2,363
Downloads
3,894
Views
Citations
RETRACTED:
The Influence Factors of Brand Loyalty: Mobile Phone Industry
(Articles)
Zyeinyelkhaan Khundyz
American Journal of Industrial and Business Management
Vol.8 No.6
,June 27, 2018
DOI:
10.4236/ajibm.2018.86108
1,728
Downloads
6,351
Views
Citations
The Effect of Drama Types and Brand Familiarity on Brand Attitude in Brand Placement
(Articles)
Ziying Liu
,
Ding Pan
,
Ya Xu
American Journal of Industrial and Business Management
Vol.9 No.3
,March 14, 2019
DOI:
10.4236/ajibm.2019.93033
1,225
Downloads
2,652
Views
Citations
Analysis of the Problems, Causes and Countermeasures in the Brand Construction of the Postgraduate Entrance Examination Institutions
(Articles)
Yuanle Cheng
,
Hai Hu
Open Journal of Business and Management
Vol.8 No.2
,January 16, 2020
DOI:
10.4236/ojbm.2020.82025
1,204
Downloads
2,273
Views
Citations
Effect of Packaging on Perceived Quality and Brand Loyalty: The Mediating Role of Brand Association in Over-the-Counter Market
(Articles)
John Mensah
,
Peter Kwasi Oppong
,
Matilda Addae
Open Journal of Business and Management
Vol.10 No.1
,January 18, 2022
DOI:
10.4236/ojbm.2022.101018
668
Downloads
5,104
Views
Citations
Brand Relationships: A Personality-Based Approach
(Articles)
Helena M. Nobre
,
Kip Becker
,
Carlos Brito
Journal of Service Science and Management
Vol.3 No.2
,June 29, 2010
DOI:
10.4236/jssm.2010.32026
10,613
Downloads
23,300
Views
Citations
A Review of Brand Valuation Method
(Articles)
Jiangwen Huang
Journal of Service Science and Management
Vol.8 No.1
,February 4, 2015
DOI:
10.4236/jssm.2015.81008
10,396
Downloads
14,997
Views
Citations
The Effect of In-Game Advertising in SNS on Brand Equity
(Articles)
Jianhua Yang
,
Meizhen Zhang
,
Zhiqin Zou
Journal of Service Science and Management
Vol.8 No.1
,February 16, 2015
DOI:
10.4236/jssm.2015.81013
4,681
Downloads
6,870
Views
Citations
Will Consumers’ Learning Motivation Affect Their Brand Loyalty? Research on Moderating Role of Brand Cognition
(Articles)
Wen Li
,
Tian’e Fu
,
Ziying Huang
American Journal of Industrial and Business Management
Vol.6 No.11
,November 24, 2016
DOI:
10.4236/ajibm.2016.611101
2,621
Downloads
7,345
Views
Citations
The Negative Effect of Brand Attachment: How Attachment Styles Help Explain Anti-Brand Behavior
(Articles)
Yuan Yuan
,
Ming Lei
Open Journal of Business and Management
Vol.5 No.1
,January 5, 2017
DOI:
10.4236/ojbm.2017.51013
2,417
Downloads
4,881
Views
Citations
Research on the Impact of Brand Experience on Brand Love
(Articles)
Xi Zhang
American Journal of Industrial and Business Management
Vol.9 No.4
,April 18, 2019
DOI:
10.4236/ajibm.2019.94061
1,854
Downloads
4,498
Views
Citations
Migrating Foreign Body Bronchus: An Unusual Case of Foreign Body Aspiration
(Articles)
Ram Badan Singh
,
Ajay Narayan Gangopadhyay
,
Dinesh Kumar Gupta
,
Vaibhav Pandey
Case Reports in Clinical Medicine
Vol.3 No.7
,July 16, 2014
DOI:
10.4236/crcm.2014.37090
3,049
Downloads
4,470
Views
Citations
The role of direct laryngoscopy in the diagnosis of laryngeal cleft
(Articles)
Paul D. Neubauer
,
Laura H. Swibel Rosenthal
,
William I. Wooten III
,
Carlton J. Zdanski
,
Amelia F. Drake
Open Journal of Pediatrics
Vol.3 No.2
,June 7, 2013
DOI:
10.4236/ojped.2013.32017
5,042
Downloads
7,404
Views
Citations
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