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ISSN
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Cross-Border Bean Market Performance in Western Kenya and Eastern Uganda
(Articles)
Lianda Wanyonyi Mauyo
,
Jonas N. Chianu
,
Bernard Kibet Nassiuma
,
Richard Onyango Musebe
Journal of Service Science and Management
Vol.3 No.4
,December 28, 2010
DOI:
10.4236/jssm.2010.34057
6,560
Downloads
12,349
Views
Citations
An Innovative Marketing Model Based on AIDA: - A Case from E-bank Campus-marketing by China Construction Bank
(Articles)
Jiangyu Li
,
Haibo Yu
iBusiness
Vol.5 No.3B
,November 8, 2013
DOI:
10.4236/ib.2013.53B010
7,590
Downloads
12,390
Views
Citations
Internal Marketing and Marketing Effectiveness of Hotel Industry in Rivers State
(Articles)
N. Gladson Nwokah
,
Joyce Tamunosaki Briggs
Journal of Human Resource and Sustainability Studies
Vol.5 No.4
,December 12, 2017
DOI:
10.4236/jhrss.2017.54021
2,612
Downloads
8,080
Views
Citations
7 Pillars of Digital Transformation Framework for Continuous Business Growth
(Articles)
Yasaman Javadi
iBusiness
Vol.14 No.3
,September 13, 2022
DOI:
10.4236/ib.2022.143011
222
Downloads
1,589
Views
Citations
A Conceptual Framework to Unmask the Relationship between Marketing Mix Strategies, Marketing Culture and Sales Performance of Ugandan Manufacturing Firms
(Articles)
Mabel Birungi Komunda
,
Aihie Osarenkhoe
,
Daniella Fjellström
,
Justus Katusabe
,
Victor Nyongyera
Journal of Service Science and Management
Vol.16 No.6
,November 24, 2023
DOI:
10.4236/jssm.2023.166037
139
Downloads
756
Views
Citations
The Future of Marketing: How Predictive Modeling Optimizes Campaign Strategies
(Articles)
Leila Sadrnia
iBusiness
Vol.15 No.4
,December 29, 2023
DOI:
10.4236/ib.2023.154018
158
Downloads
1,000
Views
Citations
The Effect of Consumer Attitude on the Effect of Social Media Marketing on Hospital Promotion Activities through Content Marketing
(Articles)
Busra Yuceer
,
Omer Faruk Sarkbay
,
Murat Basal
Open Journal of Social Sciences
Vol.12 No.2
,February 27, 2024
DOI:
10.4236/jss.2024.122021
75
Downloads
362
Views
Citations
Digital Marketing on LinkedIn: In-Depth Strategies for Lead Generation
(Articles)
Serveh Saeidi
,
Svend Hollensen
American Journal of Industrial and Business Management
Vol.14 No.5
,May 9, 2024
DOI:
10.4236/ajibm.2024.145033
46
Downloads
258
Views
Citations
On Line Media Market and New Advertising Agencies: Analysis of an Italian Case
(Articles)
Simone Guercini
Journal of Service Science and Management
Vol.2 No.2
,June 17, 2009
DOI:
10.4236/jssm.2009.22015
5,903
Downloads
11,180
Views
Citations
The Tourist Harassment Based on the Marketing
(Articles)
Ji Wen
,
Yina Li
American Journal of Industrial and Business Management
Vol.5 No.3
,March 18, 2015
DOI:
10.4236/ajibm.2015.53012
5,154
Downloads
7,266
Views
Citations
Self-Construal and Its Implications for Marketing
(Articles)
Kun Gai
Open Journal of Social Sciences
Vol.6 No.5
,May 29, 2018
DOI:
10.4236/jss.2018.65020
1,553
Downloads
5,691
Views
Citations
Research on the Effect of 4C + 2S to Customer Perceived Value in Scene Marketing of Clothing Industry in China
(Articles)
Yuan Wang
Open Journal of Business and Management
Vol.8 No.2
,March 5, 2020
DOI:
10.4236/ojbm.2020.82037
1,197
Downloads
3,419
Views
Citations
Strategies to Cultivate Generation Z Talent in Marketing under the Big Data Era
(Articles)
Fan Mo
Open Access Library Journal
Vol.9 No.1
,January 6, 2022
DOI:
10.4236/oalib.1108157
237
Downloads
1,703
Views
Citations
Food Marketing and Its Influence on Peoples’ Perception of Health
(Articles)
Samantha Willis
Open Journal of Social Sciences
Vol.10 No.11
,October 28, 2022
DOI:
10.4236/jss.2022.1011034
259
Downloads
2,140
Views
Citations
This article belongs to the Special Issue on
Health and Social Sciences
A Literature Review on Consumer’s Complaining Behavior and Dissatisfaction: Implication of Marketing Strategies with Special Reference to the Online Retail Sector
(Articles)
Komal
Open Journal of Business and Management
Vol.9 No.2
,February 25, 2021
DOI:
10.4236/ojbm.2021.92027
834
Downloads
7,112
Views
Citations
This article belongs to the Special Issue on
Business Administration and Management
The Green Hydrogen Economy and the Global Net Zero Agenda: A Green Powershoring & Green Watershoring Perspective
(Articles)
Helson Braga
,
Raul Gouvea
,
Margarida Gutierrez
Modern Economy
Vol.15 No.1
,January 26, 2024
DOI:
10.4236/me.2024.151002
75
Downloads
389
Views
Citations
Green Economy Development in Vietnam and the Involvement of Enterprises
(Articles)
Ho Thuy Ngoc
,
Nguyen Tu Anh
Low Carbon Economy
Vol.7 No.1
,March 16, 2016
DOI:
10.4236/lce.2016.71004
3,757
Downloads
6,991
Views
Citations
Some Aspects of Analysis of Dolphins’ Acoustical Signals
(Articles)
Vyacheslav Ryabov
Open Journal of Acoustics
Vol.1 No.2
,September 27, 2011
DOI:
10.4236/oja.2011.12006
7,165
Downloads
16,838
Views
Citations
The Effect of Deposition Temperature of Pb(Zr,Ti)O
3
(PZT)Thin Films with Thicknesses of around 100 nm on the Piezoelectric Response for Nano Storage Applications
(Articles)
Wook Song Han
World Journal of Condensed Matter Physics
Vol.2 No.2
,May 17, 2012
DOI:
10.4236/wjcmp.2012.22009
4,137
Downloads
7,990
Views
Citations
Impact of Coupling and Cohesion in Object-Oriented Technology
(Articles)
Vipin Saxena
,
Santosh Kumar
Journal of Software Engineering and Applications
Vol.5 No.9
,September 14, 2012
DOI:
10.4236/jsea.2012.59079
8,125
Downloads
14,582
Views
Citations
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