Marketing Capability - Articles - Scientific Research Publishing

Marketing Capability Development in Micro Manufacturing Enterprises (Articles)

Guven Gurkan Inan, Aysegul Eda Kop

American Journal of Industrial and Business Management Vol.8 No.1，January 8, 2018

DOI: 10.4236/ajibm.2018.81001 7,642 Downloads 9,891 Views Citations
An Exploratory Study on Technological Innovation of Agricultural Science and Technology Enterprises in China (Articles)

Qiong Yao, Meisi Xu, Wenfang Jiang, Yong Zhang

iBusiness Vol.6 No.3，August 29, 2014

DOI: 10.4236/ib.2014.63011 3,329 Downloads 4,546 Views Citations
Algorithmics for Preschoolers—A Contradiction? (Articles)

Roland T. Mittermeir

Creative Education Vol.4 No.9，September 5, 2013

DOI: 10.4236/ce.2013.49081 4,496 Downloads 6,666 Views Citations
Relationship between Adaptive Capability and Strategic Orientation: An Empirical Study in a Brazilian Company (Articles)

Cristiano Kaehler, Franciele Busatto, Grace V. Becker, Peter Bent Hansen, Jane Lucia S. Santos

iBusiness Vol.6 No.1，March 4, 2014

DOI: 10.4236/ib.2014.61001 5,319 Downloads 8,176 Views Citations
Is E-Marketing the Future of Marketing Field (Articles)

Paulus H. A. Andreki, Rashad Yazdanifard

American Journal of Industrial and Business Management Vol.4 No.7，July 9, 2014

DOI: 10.4236/ajibm.2014.47040 10,341 Downloads 17,769 Views Citations
The Effect of Phenomenon in Social Media Marketing Activities (Articles)

Dilek Kiraz, Murat Basal

Open Journal of Business and Management Vol.12 No.2，March 21, 2024

DOI: 10.4236/ojbm.2024.122051 215 Downloads 1,104 Views Citations
Exploration and Innovation: Cultural Marketing for Jewelry Brands Research on Model Innovation (Articles)

Xueli Zhang, Yarou Li, Yixin Zhong, Shuai Wang

Advances in Journalism and Communication Vol.12 No.2，June 28, 2024

DOI: 10.4236/ajc.2024.122019 66 Downloads 450 Views Citations
Guerrilla Marketing—Innovative or Parasitic Marketing? (Articles)

Gerd Nufer

Modern Economy Vol.4 No.9A，August 15, 2013

DOI: 10.4236/me.2013.49A001 13,742 Downloads 25,378 Views Citations
This article belongs to the Special Issue on Marketing Management
IT and Competitive Advantage: A Study from Micro Perspective (Articles)

Jiayu Chi, Ling Sun

Modern Economy Vol.6 No.3，March 24, 2015

DOI: 10.4236/me.2015.63038 6,190 Downloads 9,908 Views Citations
The Experiences and Perspectives of Adults with Disabilities in Physical Education Studies (Articles)

Orly Kayam, Yael Mishani-Uval

Advances in Physical Education Vol.10 No.3，June 12, 2020

DOI: 10.4236/ape.2020.103015 683 Downloads 1,989 Views Citations
Sovereign Marketing: A New Strategy of Marketing (Articles)

Gouher Ahmed

Theoretical Economics Letters Vol.7 No.5，August 18, 2017

DOI: 10.4236/tel.2017.75100 2,557 Downloads 8,241 Views Citations
This article belongs to the Special Issue on Economics and Management Strategies
Education Marketing Research (Articles)

Xiaogang Yang

Theoretical Economics Letters Vol.6 No.5，October 21, 2016

DOI: 10.4236/tel.2016.65111 3,591 Downloads 9,450 Views Citations
E-Marketing and Its Strategies: Digital Opportunities and Challenges (Articles)

Allam Jaas

Open Journal of Business and Management Vol.10 No.2，March 22, 2022

DOI: 10.4236/ojbm.2022.102046 2,431 Downloads 23,264 Views Citations
Studying the Status of Marketing Mix (7Ps) in Consumer Cooperatives at Ilam Province from Members’ Perspectives (Articles)

Purashraf Yasanallah, Vahid Bidram

American Journal of Industrial and Business Management Vol.2 No.4，October 31, 2012

DOI: 10.4236/ajibm.2012.24025 21,400 Downloads 35,281 Views Citations
Characteristics and Promotion Research on Fashion Clothing E-marketing (Articles)

Pingping Meng

Creative Education Vol.3 No.7B，January 9, 2013

DOI: 10.4236/ce.2012.37B008 10,305 Downloads 15,992 Views Citations
How Google’s New Algorithm, Hummingbird, Promotes Content and Inbound Marketing (Articles)

Chauntelle Ong Yi Lin, Rashad Yazdanifard

American Journal of Industrial and Business Management Vol.4 No.1，January 26, 2014

DOI: 10.4236/ajibm.2014.41009 7,986 Downloads 12,262 Views Citations
Comparative Study of Traditional Network Marketing and E-Commerce Marketing Based on Cloud Computing (Articles)

Min Yin, Sheng Liu

American Journal of Industrial and Business Management Vol.4 No.2，February 14, 2014

DOI: 10.4236/ajibm.2014.42015 7,919 Downloads 12,168 Views Citations
Big Data Usage in the Marketing Information System (Articles)

Alexandre Borba Salvador, Ana Akemi Ikeda

Journal of Data Analysis and Information Processing Vol.2 No.3，August 28, 2014

DOI: 10.4236/jdaip.2014.23010 12,455 Downloads 18,922 Views Citations
The Impact of the Imitation and Innovation Marketing in Services the Case of the Banks and Insurance (Articles)

Mohamed Cherchem

Technology and Investment Vol.3 No.2，May 29, 2012

DOI: 10.4236/ti.2012.32008 9,576 Downloads 14,811 Views Citations
On Leadership and It’s Marketing (Articles)

Jinzhang Gao

Open Journal of Leadership Vol.2 No.4，October 23, 2013

DOI: 10.4236/ojl.2013.24011 7,224 Downloads 11,492 Views Citations

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