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Improving Competitive Advantage of Chinese Sports Brand through Brand Management
(Articles)
Chuming Hu
Modern Economy
Vol.6 No.4
,April 17, 2015
DOI:
10.4236/me.2015.64045
6,538
Downloads
9,983
Views
Citations
The Impact of the Green Supply Chain Management on Environmental-Based Marketing Performance
(Articles)
Suleiman A. Al Khattab
,
As’ad H. Abu-Rumman
,
Ma’n Mustafa Massad
Journal of Service Science and Management
Vol.8 No.4
,August 14, 2015
DOI:
10.4236/jssm.2015.84059
6,737
Downloads
11,208
Views
Citations
Analysis on Development Pattern and Marketing Strategy of Flower E-Commerce of Personalized Customization—A Case Study of the Beast
(Articles)
Yimei Li
,
Ming Lei
Open Journal of Business and Management
Vol.4 No.1
,January 14, 2016
DOI:
10.4236/ojbm.2016.41007
6,109
Downloads
9,458
Views
Citations
Political Marketing: Exploring the Nexus between Theory and Practice in Ethiopia (Comparative Study between Ethiopian People’s Revolutionary Democratic Front and Coalition for Unity and Democratic Party)
(Articles)
Mulugeta Girma
Open Journal of Business and Management
Vol.4 No.2
,April 27, 2016
DOI:
10.4236/ojbm.2016.42035
3,277
Downloads
5,919
Views
Citations
E-Marketing Development and Its Application in Textile Sector of Pakistan—A Theoretical Review
(Articles)
Muhammad Abrar
,
Xinming Deng
,
Asif Ali Safeer
,
Abdul Ghafoor
,
Sajjad Ahmad Baig
Journal of Service Science and Management
Vol.9 No.3
,June 22, 2016
DOI:
10.4236/jssm.2016.93031
3,435
Downloads
9,846
Views
Citations
Economic Modeling for the Renewable Energy Support
(Articles)
Sara Nada
,
M. Hamed
Open Access Library Journal
Vol.2 No.4
,April 17, 2015
DOI:
10.4236/oalib.1101360
1,248
Downloads
1,895
Views
Citations
The Advantages and Measures of Constructing Logistics Strategic Alliance for Chain Marketing Enterprises
(Articles)
Xiaogang Yang
American Journal of Industrial and Business Management
Vol.6 No.7
,July 18, 2016
DOI:
10.4236/ajibm.2016.67077
1,963
Downloads
3,279
Views
Citations
Research on Skill Testing Standard of Marketing Major of Wuhan City Vocational College
(Articles)
Hui Li
,
Huijun Chen
Creative Education
Vol.8 No.2
,February 8, 2017
DOI:
10.4236/ce.2017.82017
1,453
Downloads
2,282
Views
Citations
Marketing Strategy Analysis of Yogurt under Consumption Upgrading: A Case Study of Le Pur
(Articles)
Suiyuan Zeng
,
Ming Chen
Open Journal of Social Sciences
Vol.5 No.2
,February 24, 2017
DOI:
10.4236/jss.2017.52018
4,563
Downloads
10,470
Views
Citations
Museum Customer Experience and Virtual Reality: H.BOSCH Exhibition Case Study
(Articles)
Filomena Izzo
Modern Economy
Vol.8 No.4
,April 17, 2017
DOI:
10.4236/me.2017.84040
2,596
Downloads
7,413
Views
Citations
Customization-Massing—New Angle of View to Implement C2B Development in China
(Articles)
Xin Song
,
Lei Tang
American Journal of Industrial and Business Management
Vol.7 No.6
,June 12, 2017
DOI:
10.4236/ajibm.2017.76052
1,387
Downloads
2,519
Views
Citations
Marketing Management for Consumer Products in the Era of the Internet of Things
(Articles)
Reinhold Decker
,
Christian Stummer
Advances in Internet of Things
Vol.7 No.3
,July 3, 2017
DOI:
10.4236/ait.2017.73004
4,309
Downloads
13,515
Views
Citations
Bangladesh Invented Bioplastic Jute Poly Bag and International Market Potentials
(Articles)
Shaharia Pavel
,
Vijit Supinit
Open Journal of Business and Management
Vol.5 No.4
,August 25, 2017
DOI:
10.4236/ojbm.2017.54053
5,557
Downloads
15,404
Views
Citations
New Frontiers of Online Communication of Small and Medium Museums in Campania Region, Italy
(Articles)
Giuseppe Vito
,
Alessandra Sorrentini
,
Davide Di Palma
,
Vincenzo Raiola
,
Maria Tabouras
American Journal of Industrial and Business Management
Vol.7 No.9
,September 25, 2017
DOI:
10.4236/ajibm.2017.79075
952
Downloads
1,893
Views
Citations
Social Media Marketing and Business Success of Automobile Dealers in Rivers State
(Articles)
N. Gladson Nwokah
,
Felix Lebete Aeenee
American Journal of Industrial and Business Management
Vol.7 No.12
,December 19, 2017
DOI:
10.4236/ajibm.2017.712092
2,255
Downloads
6,123
Views
Citations
An Analysis of the Motivation of Customer Participation Value Co-Creation in the We-Media: A Study Based on Content Marketing
(Articles)
Xin Wu
,
Feiyan Liu
Open Journal of Business and Management
Vol.6 No.3
,July 30, 2018
DOI:
10.4236/ojbm.2018.63057
1,820
Downloads
4,502
Views
Citations
The Effect of Social Media Marketing on Brand Awareness through Facebook: An Individual-Based Perspective of Mobile Services Sector in Egypt
(Articles)
Hana Othman ElAydi
Open Access Library Journal
Vol.5 No.10
,October 29, 2018
DOI:
10.4236/oalib.1104977
4,134
Downloads
37,315
Views
Citations
Reciprocal Interaction between Management Accounting and Other Management Roles
(Articles)
Huijun Zeng
Open Access Library Journal
Vol.5 No.11
,November 14, 2018
DOI:
10.4236/oalib.1104908
910
Downloads
2,830
Views
Citations
Research on Talent Demand of Key Supporting Industries in Henan Province—Taking the Medical Industry as an Example
(Articles)
Fang Cheng
,
Lu Wang
,
Qianqian Wang
,
Yanjie Fan
,
Hui Gao
,
Baojian Dong
Creative Education
Vol.9 No.15
,November 23, 2018
DOI:
10.4236/ce.2018.915196
694
Downloads
1,260
Views
Citations
Consumer’s Purchase Intention towards Luxury Retailer’s Social Media Advertisements —A Case Study of a Shoe Retail—UAE-Dubai Mall
(Articles)
Eman Reda Sabri
Social Networking
Vol.8 No.1
,December 26, 2018
DOI:
10.4236/sn.2019.81003
4,001
Downloads
8,100
Views
Citations
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