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How to Save Brand after Crises? A Literature Review on Brand Crisis Management
(Articles)
Ming Li
,
Haiying Wei
American Journal of Industrial and Business Management
Vol.6 No.2
,February 18, 2016
DOI:
10.4236/ajibm.2016.62008
7,202
Downloads
18,507
Views
Citations
Study on Brand Mismatching toward the Acquiring Enterprise Brand Dilution—Based on a Prospective of Construal Level Theory
(Articles)
Guangmin Zhai
,
Xinhong Liang
,
Haiquan Chen
Open Journal of Business and Management
Vol.4 No.3
,July 5, 2016
DOI:
10.4236/ojbm.2016.43045
1,760
Downloads
2,454
Views
Citations
Research on Influence of the Congruence of Self-Image and Brand Image on Consumers’ Citizenship Behavior
(Articles)
Wanling Huang
,
Ming Chen
Open Journal of Business and Management
Vol.6 No.1
,January 30, 2018
DOI:
10.4236/ojbm.2018.61013
1,529
Downloads
3,655
Views
Citations
Antecedents to Customer Engagement: Moderating Role of Media Richness of Brand Pages
(Articles)
Aditi Gosain
,
Mukta Srivastava
,
Deepanvita Gupta
Theoretical Economics Letters
Vol.9 No.7
,October 14, 2019
DOI:
10.4236/tel.2019.97161
851
Downloads
3,165
Views
Citations
An Empirical Study on the Influence of Atypical Visitors’ Interactive Learning on Exhibition Brand Equity
(Articles)
Wanyun Zhang
,
Xin Mai
,
Simin Huang
,
Peng Ju
iBusiness
Vol.12 No.2
,May 6, 2020
DOI:
10.4236/ib.2020.122003
659
Downloads
1,707
Views
Citations
Fashion and Brand Awareness: An Evidence-Based Approach to the Analysis of Distinctive Elements in Communication
(Articles)
Giovanni Maria Conti
,
Alessandra Mazzola
,
Martina Motta
,
Margherita Pillan
Journal of Textile Science and Technology
Vol.6 No.4
,November 4, 2020
DOI:
10.4236/jtst.2020.64015
614
Downloads
3,275
Views
Citations
Exploring the Nexus between Packaging, Quality, Equity and Loyalty in Drug Industry
(Articles)
Peter Kwasi Oppong
,
Joseph Owusu
,
Paul Hammond
,
Edmond Amissah
Open Journal of Business and Management
Vol.10 No.5
,September 7, 2022
DOI:
10.4236/ojbm.2022.105121
165
Downloads
809
Views
Citations
Brand Attitude Process of Pop-Up Ads Used in Digital Marketing
(Articles)
Osman Yetkin
,
Murat Basal
Open Journal of Social Sciences
Vol.12 No.4
,April 18, 2024
DOI:
10.4236/jss.2024.124011
38
Downloads
231
Views
Citations
Predicting Brand Perception for Fast Food Market Entry
(Articles)
Torsten Teichert
,
Tobias Effertz
,
Marina Tsoi
,
Vladislav Shchekoldin
Theoretical Economics Letters
Vol.5 No.6
,December 4, 2015
DOI:
10.4236/tel.2015.56081
5,707
Downloads
9,310
Views
Citations
A Study on the Core Values of the Brand
(Articles)
Xiangyin Li
,
Cui Sun
Journal of Service Science and Management
Vol.8 No.6
,December 23, 2015
DOI:
10.4236/jssm.2015.86087
7,445
Downloads
11,501
Views
Citations
Current Situation, Problems and Countermeasures of Brand Construction of Agricultural Products in Hubei Province
(Articles)
Ming Luo
Open Journal of Business and Management
Vol.7 No.3
,June 5, 2019
DOI:
10.4236/ojbm.2019.73081
1,247
Downloads
2,840
Views
Citations
Nonconscious processing and a novel target for schizophrenia research
(Articles)
Rajendra D. Badgaiyan
Open Journal of Psychiatry
Vol.2 No.4
,November 27, 2012
DOI:
10.4236/ojpsych.2012.224047
3,742
Downloads
5,988
Views
Citations
Low-dose morphine elicits ventilatory excitant and depressant responses in conscious rats: Role of peripheral
µ
-opioid receptors
(Articles)
Fraser Henderson Jr.
,
Walter J. May
,
Ryan B. Gruber
,
Alex P. Young
,
Lisa A. Palmer
,
Benjamin Gaston
,
Stephen J. Lewis
Open Journal of Molecular and Integrative Physiology
Vol.3 No.3
,August 28, 2013
DOI:
10.4236/ojmip.2013.33017
4,223
Downloads
6,607
Views
Citations
Morphine has latent deleterious effects on the ventilatory responses to a hypoxic-hypercapnic challenge
(Articles)
Walter J. May
,
Fraser Henderson Jr.
,
Ryan B. Gruber
,
Joseph F. Discala
,
Alex P. Young
,
James N. Bates
,
Lisa A. Palmer
,
Stephen J. Lewis
Open Journal of Molecular and Integrative Physiology
Vol.3 No.3
,August 28, 2013
DOI:
10.4236/ojmip.2013.33019
6,024
Downloads
10,331
Views
Citations
Morphine has latent deleterious effects on the ventilatory responses to a hypoxic challenge*
(Articles)
Walter J. May
,
Ryan B. Gruber
,
Joseph F. Discala
,
Veljko Puskovic
,
Fraser Henderson Jr.
,
Lisa A. Palmer
,
Stephen J. Lewis
Open Journal of Molecular and Integrative Physiology
Vol.3 No.4
,November 14, 2013
DOI:
10.4236/ojmip.2013.34022
5,826
Downloads
9,439
Views
Citations
The Feasibility of Endotracheal Intubation with Subcutaneous Dissociative Conscious Sedation versus General Anesthesia: A Prospective Randomized Trial
(Articles)
Sanaz Shabani
,
Mihan J. Javid
,
Jayran Zebardast
Open Journal of Anesthesiology
Vol.4 No.2
,January 29, 2014
DOI:
10.4236/ojanes.2014.42006
3,126
Downloads
5,121
Views
Citations
Temperament-Conscious Humanistic Pedagogy
(Articles)
Mare Leino
,
Sari Mullola
Psychology
Vol.5 No.7
,May 28, 2014
DOI:
10.4236/psych.2014.57086
4,739
Downloads
6,758
Views
Citations
This article belongs to the Special Issue on
Humanistic Psychology
Conscious Sedation and Awake Fiberoptic Intubation in a Patient with Difficult Mask Ventilation—A Case Report
(Articles)
Bidur Kumar Baral
,
Susumu Ide
,
Masahiro Uzawa
,
Kenkichi Kiyosawa
,
Hiroyuki Sasaki
,
Mikito Kawamata
Open Journal of Anesthesiology
Vol.5 No.9
,September 30, 2015
DOI:
10.4236/ojanes.2015.59037
4,620
Downloads
6,372
Views
Citations
Intraoperative Care of the Conscious Patient from the Perspective of the Operating Theatre Nurse: A Grounded Theory
(Articles)
Kerstin Brodin
,
Ove Hellzén
,
Marie Häggström
Open Journal of Nursing
Vol.7 No.9
,September 26, 2017
DOI:
10.4236/ojn.2017.79079
1,824
Downloads
4,919
Views
Citations
Astrocyte-Synapse Receptor Coupling in Tripartite Synapses: A Mechanism for Self-Observing Robots
(Articles)
Bernhard J. Mitterauer
Advances in Bioscience and Biotechnology
Vol.9 No.2
,February 14, 2018
DOI:
10.4236/abb.2018.92006
858
Downloads
1,804
Views
Citations
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