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Affiliation
ISSN
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7 Pillars of Digital Transformation Framework for Continuous Business Growth
(Articles)
Yasaman Javadi
iBusiness
Vol.14 No.3
,September 13, 2022
DOI:
10.4236/ib.2022.143011
223
Downloads
1,472
Views
Citations
A Conceptual Framework to Unmask the Relationship between Marketing Mix Strategies, Marketing Culture and Sales Performance of Ugandan Manufacturing Firms
(Articles)
Mabel Birungi Komunda
,
Aihie Osarenkhoe
,
Daniella Fjellström
,
Justus Katusabe
,
Victor Nyongyera
Journal of Service Science and Management
Vol.16 No.6
,November 24, 2023
DOI:
10.4236/jssm.2023.166037
144
Downloads
714
Views
Citations
The Future of Marketing: How Predictive Modeling Optimizes Campaign Strategies
(Articles)
Leila Sadrnia
iBusiness
Vol.15 No.4
,December 29, 2023
DOI:
10.4236/ib.2023.154018
169
Downloads
948
Views
Citations
The Effect of Consumer Attitude on the Effect of Social Media Marketing on Hospital Promotion Activities through Content Marketing
(Articles)
Busra Yuceer
,
Omer Faruk Sarkbay
,
Murat Basal
Open Journal of Social Sciences
Vol.12 No.2
,February 27, 2024
DOI:
10.4236/jss.2024.122021
90
Downloads
364
Views
Citations
Digital Marketing on LinkedIn: In-Depth Strategies for Lead Generation
(Articles)
Serveh Saeidi
,
Svend Hollensen
American Journal of Industrial and Business Management
Vol.14 No.5
,May 9, 2024
DOI:
10.4236/ajibm.2024.145033
70
Downloads
345
Views
Citations
On Line Media Market and New Advertising Agencies: Analysis of an Italian Case
(Articles)
Simone Guercini
Journal of Service Science and Management
Vol.2 No.2
,June 17, 2009
DOI:
10.4236/jssm.2009.22015
5,911
Downloads
10,958
Views
Citations
The Tourist Harassment Based on the Marketing
(Articles)
Ji Wen
,
Yina Li
American Journal of Industrial and Business Management
Vol.5 No.3
,March 18, 2015
DOI:
10.4236/ajibm.2015.53012
5,158
Downloads
6,531
Views
Citations
Self-Construal and Its Implications for Marketing
(Articles)
Kun Gai
Open Journal of Social Sciences
Vol.6 No.5
,May 29, 2018
DOI:
10.4236/jss.2018.65020
1,559
Downloads
5,488
Views
Citations
Research on the Effect of 4C + 2S to Customer Perceived Value in Scene Marketing of Clothing Industry in China
(Articles)
Yuan Wang
Open Journal of Business and Management
Vol.8 No.2
,March 5, 2020
DOI:
10.4236/ojbm.2020.82037
1,210
Downloads
3,099
Views
Citations
Strategies to Cultivate Generation Z Talent in Marketing under the Big Data Era
(Articles)
Fan Mo
Open Access Library Journal
Vol.9 No.1
,January 6, 2022
DOI:
10.4236/oalib.1108157
238
Downloads
1,523
Views
Citations
Food Marketing and Its Influence on Peoples’ Perception of Health
(Articles)
Samantha Willis
Open Journal of Social Sciences
Vol.10 No.11
,October 28, 2022
DOI:
10.4236/jss.2022.1011034
263
Downloads
1,993
Views
Citations
This article belongs to the Special Issue on
Health and Social Sciences
A Literature Review on Consumer’s Complaining Behavior and Dissatisfaction: Implication of Marketing Strategies with Special Reference to the Online Retail Sector
(Articles)
Komal
Open Journal of Business and Management
Vol.9 No.2
,February 25, 2021
DOI:
10.4236/ojbm.2021.92027
846
Downloads
6,738
Views
Citations
This article belongs to the Special Issue on
Business Administration and Management
Left Eigenvector of a Stochastic Matrix
(Articles)
Sylvain Lavalle´e
Advances in Pure Mathematics
Vol.1 No.4
,July 29, 2011
DOI:
10.4236/apm.2011.14023
5,397
Downloads
12,665
Views
Citations
A Generic Service Architecture for Secure Ubiquitous Computing Systems
(Articles)
Shudong Chen
,
Johan Lukkien
,
Richard Verhoeven
Int'l J. of Communications, Network and System Sciences
Vol.5 No.1
,December 31, 2011
DOI:
10.4236/ijcns.2012.51007
4,558
Downloads
8,129
Views
Citations
New Tests for Assessing Non-Inferiority and Equivalence from Survival Data
(Articles)
Kallappa M. Koti
Open Journal of Statistics
Vol.3 No.2
,April 16, 2013
DOI:
10.4236/ojs.2013.32008
5,011
Downloads
8,586
Views
Citations
Measuring compliance of package inserts in the Emirate of Abu Dhabi—UAE
(Articles)
Hadaya Gharibyar
,
Yasser Sharif
,
Sherif El Ghandour
,
Maysoon Saffarini
,
Bashir Aden
Health
Vol.5 No.5
,May 27, 2013
DOI:
10.4236/health.2013.55110
3,764
Downloads
5,539
Views
Citations
Automated Protection Performance Assessment and Enhancement
(Articles)
J. Jaeger
,
X.-P. Liang
,
R. Krebs
,
T. Bopp
Journal of Power and Energy Engineering
Vol.2 No.4
,April 22, 2014
DOI:
10.4236/jpee.2014.24071
5,234
Downloads
6,223
Views
Citations
Nonlinear General Integral Control Design via Equal Ratio Gain Technique
(Articles)
Baishun Liu
Int'l J. of Modern Nonlinear Theory and Application
Vol.3 No.5
,December 31, 2014
DOI:
10.4236/ijmnta.2014.35028
3,462
Downloads
4,071
Views
Citations
A Generic Computational Solution of a Natural Convection Flow past an Infinite Vertical Porous Plate
(Articles)
Harouna Naroua
,
Moussa Idi Bachir
American Journal of Computational Mathematics
Vol.6 No.4
,November 11, 2016
DOI:
10.4236/ajcm.2016.64030
1,388
Downloads
2,076
Views
Citations
Daring the Meaning, or Cyberspace that Matters. Criticism-Creativity and Online Education
(Articles)
Edyta Just
Creative Education
Vol.9 No.13
,October 25, 2018
DOI:
10.4236/ce.2018.913147
645
Downloads
1,237
Views
Citations
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