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Journal
Affiliation
ISSN
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Improve Communication Quality by Understanding Customer Switching Behavior in China’s Telecom Sector
(Articles)
Salman Awan
,
Yanxia Cheng
iBusiness
Vol.8 No.4
,November 14, 2016
DOI:
10.4236/ib.2016.84008
2,002
Downloads
4,193
Views
Citations
Do Customer Loyalty Programs Really Work in Airlines Business?—A Study on Air Berlin
(Articles)
Muhammed Zakir Hossain
,
Habiba Kibria
,
Saraj Farhana
Journal of Service Science and Management
Vol.10 No.4
,July 25, 2017
DOI:
10.4236/jssm.2017.104029
4,060
Downloads
11,338
Views
Citations
An Exploratory Study on the Electronic Word of Mouth Communication in Promoting Brands in the Online Platforms
(Articles)
B. N. Malar Selvi
,
J. Edwin Thomson
Intelligent Information Management
Vol.8 No.5
,September 30, 2016
DOI:
10.4236/iim.2016.85010
3,154
Downloads
9,101
Views
Citations
The Extent to which Customer Relationship Management Helps to Retain Telecom Customers
(Articles)
Liliane Pasape
iBusiness
Vol.14 No.4
,December 8, 2022
DOI:
10.4236/ib.2022.144019
160
Downloads
1,160
Views
Citations
Banking Strategies and Customer Loyalty Case of Tunisian Banks
(Articles)
Chiraz Rouissi
Open Journal of Business and Management
Vol.9 No.2
,March 31, 2021
DOI:
10.4236/ojbm.2021.92047
534
Downloads
1,665
Views
Citations
Internal Marketing and Customer Loyalty: A Dyadic Analysis
(Articles)
Hayat Muhammad Awan
,
Ahmad Nabeel Siddiquei
,
Aneela Jabbar
,
Muhammad Abrar
,
Sajjad Ahmad Baig
Journal of Service Science and Management
Vol.8 No.2
,April 8, 2015
DOI:
10.4236/jssm.2015.82024
6,277
Downloads
10,162
Views
Citations
The Roles of Relationships and Service Quality as Drivers of Customer Loyalty: An Empirical Study
(Articles)
Osman Mohamed Ali
Open Journal of Social Sciences
Vol.8 No.4
,April 2, 2020
DOI:
10.4236/jss.2020.84002
1,899
Downloads
5,596
Views
Citations
The Effect of Applying Customer Relationship Management in the Higher Educational Sector
(Articles)
Nevine Deif
,
Amr Aly
,
Sameh Farahat
Open Access Library Journal
Vol.6 No.6
,June 17, 2019
DOI:
10.4236/oalib.1105436
1,219
Downloads
3,327
Views
Citations
Strategies for Enrollment Managers at Historically Black Colleges and Universities: A Single Case Study
(Articles)
Johnny B. McDonald
,
Charles R. Needham
Open Journal of Business and Management
Vol.8 No.3
,May 29, 2020
DOI:
10.4236/ojbm.2020.83084
826
Downloads
2,063
Views
Citations
A Framework for Improving Customer Loyalty at Retailers in Jeddah City: A Case Study
(Articles)
Hemaid Alsulami
American Journal of Industrial and Business Management
Vol.11 No.9
,September 18, 2021
DOI:
10.4236/ajibm.2021.119059
555
Downloads
3,327
Views
Citations
Impact of the Bank’s Image and Reputation on Customer’s Loyalty through Customer’s Trust: A Case of Commercial Banks in Ho Chi Minh City
(Articles)
Vo Tan Phong
,
Vo Mai Duc Anh
Open Journal of Business and Management
Vol.11 No.5
,September 28, 2023
DOI:
10.4236/ojbm.2023.115145
165
Downloads
883
Views
Citations
Specificities, Obstacles and Limits to Building Customer Loyalty in Mountain Resort Luxury Hotels
(Articles)
Maud Tixier
Modern Economy
Vol.2 No.5
,November 25, 2011
DOI:
10.4236/me.2011.25096
5,739
Downloads
9,769
Views
Citations
Moderation Effect of Perceived Benefits of Loyalty Programs on the Link between Store Attributes and Customer Loyalty
(Articles)
Santosh Kumar Alreddy
,
Dwarakanath Siriguppi
,
Mohandas J. Menon
Theoretical Economics Letters
Vol.9 No.6
,August 29, 2019
DOI:
10.4236/tel.2019.96133
1,098
Downloads
2,937
Views
Citations
Determinants of Online Banking Adoption among Ghanaian University Students
(Articles)
Benjamin B. Angenu
,
Fedelis Quansah
,
Abednego F. Okoe
Journal of Service Science and Management
Vol.8 No.2
,April 1, 2015
DOI:
10.4236/jssm.2015.82020
4,042
Downloads
5,672
Views
Citations
Study on the Influence Path of Brand Virtual Community Interaction on Customer Loyalty
(Articles)
Shupan Wang
,
Jinhua Tong
,
Danting Zhou
Open Journal of Business and Management
Vol.4 No.1
,January 25, 2016
DOI:
10.4236/ojbm.2016.41016
4,618
Downloads
6,310
Views
Citations
Validating Customer Loyalty Model Using Structural Equation Modelling in a Kenyan Hospital
(Articles)
Mahuro G. Mbuthia
,
Egondi Thaddaeus
Open Access Library Journal
Vol.2 No.4
,April 1, 2015
DOI:
10.4236/oalib.1101213
1,420
Downloads
3,346
Views
Citations
The Empirical Research of Factors Influencing Share of Wallet in the B2B Market
(Articles)
Aiwu Cheng
,
Lei Han
,
Cheng Cao
Journal of Service Science and Management
Vol.4 No.2
,June 16, 2011
DOI:
10.4236/jssm.2011.42020
8,576
Downloads
16,013
Views
Citations
Applying a SERVQUAL Model to Measure the Impact of Service Quality on Customer Loyalty among Local Saudi Banks in Riyadh
(Articles)
Abbas N. Albarq
American Journal of Industrial and Business Management
Vol.3 No.8
,December 23, 2013
DOI:
10.4236/ajibm.2013.38079
9,420
Downloads
15,782
Views
Citations
Customer Satisfaction, Switching Costs and Customer Loyalty: An Empirical Study on the Mobile Telecommunication Service
(Articles)
Noa Willys
American Journal of Industrial and Business Management
Vol.8 No.4
,April 28, 2018
DOI:
10.4236/ajibm.2018.84070
3,476
Downloads
9,675
Views
Citations
Service Quality and Customer Satisfaction of Mobile Banking during COVID-19 Lockdown; Evidence from Rural Area of Bangladesh
(Articles)
Tapas Bala
,
Israt Jahan
,
Md. Al Amin
,
Mahmudul Haque Tanin
,
Md. Faridul Islam
,
Md. Mahbubar Rahman
,
Tahira Khatun
Open Journal of Business and Management
Vol.9 No.5
,September 16, 2021
DOI:
10.4236/ojbm.2021.95126
1,214
Downloads
12,532
Views
Citations
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