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Digital Marketing Communication and Consumer Buying Decision Process in Pandemic Standpoint (COVID-19): An Empirical Study of Bangladeshi Customers’ in Branded Cosmetics Perspective
(Articles)
Mamtaj Akter
,
Nigar Sultana
Open Journal of Business and Management
Vol.8 No.6
,November 24, 2020
DOI:
10.4236/ojbm.2020.86167
12,254
Downloads
17,664
Views
Citations
Preference of Global Shampoo Brands: A Study on Women Consumers
(Articles)
Ummay Salma Khanam
,
Md. Bazlur Rahman
Open Journal of Social Sciences
Vol.10 No.12
,November 11, 2022
DOI:
10.4236/jss.2022.1012016
222
Downloads
3,894
Views
Citations
Women Representation on Boards of Directors of Commercial Banks in Bangladesh: Recent Trends and Best Practices
(Articles)
Tania Karim
,
Md. Bazlur Rahman
,
Hossain Shaid Shohrowardhy
American Journal of Industrial and Business Management
Vol.12 No.11
,November 22, 2022
DOI:
10.4236/ajibm.2022.1211091
203
Downloads
1,106
Views
Citations
The Impact of Value Perception on Luxury Brand Consumption
(Articles)
Marwa Elgebali
,
Rawia Zaazou
Open Journal of Business and Management
Vol.11 No.5
,September 18, 2023
DOI:
10.4236/ojbm.2023.115126
261
Downloads
1,907
Views
Citations
Tourism Distribution System and Information and Communication Technologies (ICT) Development: Comparing Data of 2008 and 2012
(Articles)
Carmen Berné
,
María Gómez-Campillo
,
Víctor Orive
Modern Economy
Vol.6 No.2
,February 3, 2015
DOI:
10.4236/me.2015.62012
4,390
Downloads
6,143
Views
Citations
The Roles of Gratitude and Guilt on Customer Satisfaction in Perceptions of Service Failure and Recovery
(Articles)
Lishan Su
,
Sekar Raju
,
Russell N. Laczniak
Journal of Service Science and Management
Vol.14 No.1
,February 3, 2021
DOI:
10.4236/jssm.2021.141002
534
Downloads
1,995
Views
Citations
A Survey of the Experience and Impact of Acute Upper Respiratory Tract Infections on People in Six Countries in the 2011/2012 Common Cold and Flu Season
(Articles)
John David Hull
,
Ian Paul Barton
,
Jennifer Torgersen
,
Christine Marie McNeil
Open Journal of Respiratory Diseases
Vol.3 No.4
,November 22, 2013
DOI:
10.4236/ojrd.2013.34026
4,862
Downloads
8,428
Views
Citations
Controlling and Evaluating the Structure and Morphology of Polymers on Multiple Scales
(Articles)
Geoffrey R. Mitchell
,
Ana Tojeira
,
Thomas Gkourmpis
,
James J. Holt
,
Peter Harris
,
Marilena Pezzuto
Journal of Materials Science and Chemical Engineering
Vol.3 No.12
,December 17, 2015
DOI:
10.4236/msce.2015.312009
2,891
Downloads
3,642
Views
Citations
Microstructure of Plasma Sprayed Al2O3-3wt%TiO2 Coating Using Freeze Granulated Powder
(Articles)
Yiming Yao
,
Ola Lyckfeldt
,
Aurélien Tricoire
,
Aurélien Tricoire
Journal of Materials Science and Chemical Engineering
Vol.4 No.7
,July 25, 2016
DOI:
10.4236/msce.2016.47002
1,908
Downloads
3,251
Views
Citations
Property and Oxidation Behaviours of (Mo,Cr)Si2 + ZrO2 Composite Produced by Pressure-Less Sintering
(Articles)
Yiming Yao
,
Erik Ström
,
Xin-Hai Li
,
Qin Lu
Journal of Materials Science and Chemical Engineering
Vol.4 No.7
,July 25, 2016
DOI:
10.4236/msce.2016.47003
1,609
Downloads
2,272
Views
Citations
Handling Observations with Low Interrater Agreement Values
(Articles)
Gensheng Liu
,
Mohammad M. Amini
,
Emin Babakus
,
Marla B. Royne Stafford
Journal of Analytical Sciences, Methods and Instrumentation
Vol.1 No.2
,December 16, 2011
DOI:
10.4236/jasmi.2011.12002
3,729
Downloads
8,291
Views
Citations
R&D-Marketing Integration and Performance—Evidence Provided by Agricultural Science and Technology Enterprises
(Articles)
Qiong Yao
,
Meisi Xu
,
Hua Song
,
Wenfang Jiang
,
Yong Zhang
Journal of Service Science and Management
Vol.7 No.1
,February 7, 2014
DOI:
10.4236/jssm.2014.71003
14,675
Downloads
17,591
Views
Citations
An Investigation of Various Government Programs, Trade and Industrial Policies on Growth and Development of Small Scale Industries toward Their Marketing Activities in Nigeria
(Articles)
Mufutau Akanbi Awoniyi
American Journal of Industrial and Business Management
Vol.4 No.12
,December 23, 2014
DOI:
10.4236/ajibm.2014.412084
4,159
Downloads
5,210
Views
Citations
RETRACTED:
Defining “Context” with Institutions as Fuzzy Rule Bases
(Articles)
Prateek Goorha
,
Jason Potts
Theoretical Economics Letters
Vol.5 No.1
,January 28, 2015
DOI:
10.4236/tel.2015.51003
2,886
Downloads
3,862
Views
Citations
A Review of Brand Valuation Method
(Articles)
Jiangwen Huang
Journal of Service Science and Management
Vol.8 No.1
,February 4, 2015
DOI:
10.4236/jssm.2015.81008
10,433
Downloads
13,163
Views
Citations
The Effect of In-Game Advertising in SNS on Brand Equity
(Articles)
Jianhua Yang
,
Meizhen Zhang
,
Zhiqin Zou
Journal of Service Science and Management
Vol.8 No.1
,February 16, 2015
DOI:
10.4236/jssm.2015.81013
4,700
Downloads
6,440
Views
Citations
Consumers’ Perceived Brand Aspiration and Its Impact on Intention to Pay Price Premium: Moderating Role of Brand Jealousy
(Articles)
S. Sreejesh
Theoretical Economics Letters
Vol.5 No.2
,April 20, 2015
DOI:
10.4236/tel.2015.52033
7,873
Downloads
10,353
Views
Citations
RETRACTED:
Reference Points as Information Frames
(Articles)
Prateek Goorha
Theoretical Economics Letters
Vol.5 No.3
,June 10, 2015
DOI:
10.4236/tel.2015.53047
2,268
Downloads
3,229
Views
Citations
Determinants of IT Innovation Diffusion from Dynamic Perspective—Review and Prospects
(Articles)
Mingwang Lei
Technology and Investment
Vol.7 No.1
,February 18, 2016
DOI:
10.4236/ti.2016.71001
4,810
Downloads
5,992
Views
Citations
Reimaging Ethiopia through Destination Branding
(Articles)
Mulugeta Girma
American Journal of Industrial and Business Management
Vol.6 No.2
,February 29, 2016
DOI:
10.4236/ajibm.2016.62019
3,127
Downloads
5,940
Views
Citations
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