Author(s): |
Shaoling Wu, School of Economics and Management, Hubei University of Automotive Technology, Shiyan, China Jianghua Wang, School of Economics and Management, Hubei University of Automotive Technology, Shiyan, China |
Abstract: |
The construction of
college discipline question bank plays an important role in school teaching. Marketing
examination is to check the student's mastery of course content, but also a
comprehensive evaluation of
teaching, research and reform activities are an important part. In this paper,
the process of the original test marketing the existing subjectivity,
arbitrariness and so on, made more scientific and practical methods and
propositions planned reform measures test database.
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