Global Marketing - Articles - Scientific Research Publishing

Understanding the Effect of Digital Marketing in Achieving Competitive Advantage through the Quality of Banking Service: An Exploratory Study from the Point of View of a Sample of Rafidain Bank Customers in Iraq (Articles)

Ahmed R. Al-Owaidi

Open Journal of Business and Management Vol.12 No.6，October 25, 2024

DOI: 10.4236/ojbm.2024.126195 122 Downloads 756 Views Citations
Omnichannel Retail Strategy: How to Meet the Needs of Today’s Shoppers (Articles)

Muhammad Sarim Nadeem

Open Journal of Business and Management Vol.12 No.6，November 6, 2024

DOI: 10.4236/ojbm.2024.126200 130 Downloads 873 Views Citations
Research on the Application Effects of Artificial Intelligence in Personalized Marketing (Articles)

Binyang Feng

Journal of Computer and Communications Vol.12 No.11，November 26, 2024

DOI: 10.4236/jcc.2024.1211009 247 Downloads 1,410 Views Citations
The Influences of Short Video Content Marketing on the Purchase Intention: The Case of “Haohuanluo” in China (Articles)

Zhou-Yan Wu, Fang-Lu Zhang

Open Journal of Business and Management Vol.12 No.6，November 29, 2024

DOI: 10.4236/ojbm.2024.126223 455 Downloads 2,761 Views Citations
Social Marketing and Addiction Prevention in the Educational Community of Yaoundé and Garoua (Articles)

Joseph Atangana

Open Access Library Journal Vol.11 No.12，December 31, 2024

DOI: 10.4236/oalib.1112676 32 Downloads 209 Views Citations
Exploring the Role of Supply and Marketing Cooperatives (SMCs) in Advancing the Modernization of Agricultural Product Distribution in the New Era: Insights from China’s Experience (Articles)

Longlong Duan, Zixuan Li, Jing Yao, Chenglong Wu

American Journal of Industrial and Business Management Vol.15 No.3，March 10, 2025

DOI: 10.4236/ajibm.2025.153022 98 Downloads 498 Views Citations
Factors That Hinder the Small Agriculture Sector from Implementing Electrification Technology (Articles)

Dwight D. Gatlin

Open Journal of Business and Management Vol.13 No.2，March 14, 2025

DOI: 10.4236/ojbm.2025.132058 54 Downloads 270 Views Citations
Research on the Social Media Marketing Strategy Improvement of Unitel in Angola in the Digital Marketing Era (Articles)

Zeferson Isaias Caita Nolato, Lei Zhang

Open Access Library Journal Vol.12 No.6，June 27, 2025

DOI: 10.4236/oalib.1113602 20 Downloads 126 Views Citations
Exploring Experience Marketing Strategies: A Case Study of Disneyland (Articles)

Fre Tekeste Gebremedhin, Jihong Shao, Yiqing Xia, Mi Zhou

Open Access Library Journal Vol.12 No.6，June 27, 2025

DOI: 10.4236/oalib.1113673 27 Downloads 196 Views Citations
Strategies for Enrollment Managers at Historically Black Colleges and Universities: A Single Case Study (Articles)

Johnny B. McDonald, Charles R. Needham

Open Journal of Business and Management Vol.8 No.3，May 29, 2020

DOI: 10.4236/ojbm.2020.83084 955 Downloads 2,637 Views Citations
Introducing a Trauma Registry in Mozambique: An Ethics Case Study (Short Report)

Fadi Hamadani, Otilia Neves, Ana Olga Mocumbi, Tarek Razek, Kosar Khwaja, Paola Fata, Andrew Beckett, Eunice Jetha, Dan L. Deckelbaum

International Journal of Clinical Medicine Vol.5 No.16，August 21, 2014

DOI: 10.4236/ijcm.2014.516127 3,819 Downloads 4,823 Views Citations
This article belongs to the Special Issue on Medical Ethics
A Modified Particle Swarm Optimization Algorithm (Articles)

Ai-Qin Mu, De-Xin Cao, Xiao-Hua Wang

Natural Science Vol.1 No.2，September 28, 2009

DOI: 10.4236/ns.2009.12019 10,594 Downloads 23,928 Views Citations
Optimum Shape of High Speed Impactor for Concrete Targets Using PSOA Heuristic (Articles)

Francesco Ragnedda, Mauro Serra

Engineering Vol.2 No.4，May 4, 2010

DOI: 10.4236/eng.2010.24035 6,237 Downloads 10,064 Views Citations
Spectral Analysis of Solar Variability and their Possible Role on the Global Warming (Articles)

Mohamed Ali El-Borie, Eman Shafik, Aly Abdel-moneim Abdel-halim, Shady Youssri El-Monier

Journal of Environmental Protection Vol.1 No.2，June 29, 2010

DOI: 10.4236/jep.2010.12014 5,711 Downloads 10,329 Views Citations
Sustainable Tourism and Management for Coral Reefs: Preserving Diversity and Plurality in a Time of Climate Change (Articles)

M. James C. Crabbe

Journal of Service Science and Management Vol.3 No.2，June 29, 2010

DOI: 10.4236/jssm.2010.32031 8,904 Downloads 15,596 Views Citations
A Nonmonotone Line Search Method for Symmetric Nonlinear Equations (Articles)

Gonglin Yuan, Laisheng Yu

Intelligent Control and Automation Vol.1 No.1，August 27, 2010

DOI: 10.4236/ica.2010.11004 5,034 Downloads 7,576 Views Citations
Changes in Temperatures in Okayama Area Compared with Different Urbanization Areas, Japan (Articles)

Noriko Sakano, Nobuyuki Miyatake, Shoko Murakami, Takeshi Suzue, Tomohiro Hirao, Keiki Ogino

Journal of Environmental Protection Vol.2 No.2，March 21, 2011

DOI: 10.4236/jep.2011.22018 5,226 Downloads 9,742 Views Citations
Three New Hybrid Conjugate Gradient Methods for Optimization (Articles)

Anwa Zhou, Zhibin Zhu, Hao Fan, Qian Qing

Applied Mathematics Vol.2 No.3，March 24, 2011

DOI: 10.4236/am.2011.23035 6,466 Downloads 13,706 Views Citations
On the Global Convergence of the PERRY-SHANNO Method for Nonconvex Unconstrained Optimization Problems (Articles)

Linghua Huang, Qingjun Wu, Gonglin Yuan

Applied Mathematics Vol.2 No.3，March 24, 2011

DOI: 10.4236/am.2011.23037 4,454 Downloads 8,388 Views Citations
Creation of New Global Land Cover Map with Map Integration (Articles)

Koki Iwao, Kenlo Nishida Nasahara, Tsuguki Kinoshita, Yoshiki Yamagata, Dave Patton, Satoshi Tsuchida

Journal of Geographic Information System Vol.3 No.2，April 18, 2011

DOI: 10.4236/jgis.2011.32013 6,025 Downloads 11,239 Views Citations

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