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ISSN
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The Impact of Consumer Innovativeness on the Intention of Clicking on SNS Advertising
(Articles)
Yingren Shi
Modern Economy
Vol.9 No.2
,February 12, 2018
DOI:
10.4236/me.2018.92018
1,323
Downloads
3,436
Views
Citations
The Effect of In-Game Advertising in SNS on Brand Equity
(Articles)
Jianhua Yang
,
Meizhen Zhang
,
Zhiqin Zou
Journal of Service Science and Management
Vol.8 No.1
,February 16, 2015
DOI:
10.4236/jssm.2015.81013
4,681
Downloads
6,865
Views
Citations
A Meta-Analysis on the Application of SNS in Education for SMART Learning: Focusing on Korean Case
(Articles)
Soon-Hwa Kim
,
Ki-Sang Song
Creative Education
Vol.3 No.8B
,January 17, 2013
DOI:
10.4236/ce.2012.38B018
4,608
Downloads
6,872
Views
Citations
Bid Optimization for Internet Graphical Ad Auction Systems via Special Ordered Sets
(Articles)
Ralphe Wiggins
,
John A. Tomlin
iBusiness
Vol.2 No.3
,September 30, 2010
DOI:
10.4236/ib.2010.23032
4,283
Downloads
7,558
Views
Citations
Advertising Ethics and Professionalism of ZNBC Radio 4 and Radio Phoenix in Zambia—A Content Analysis Study
(Articles)
Fidelis Muzyamba
,
Musonda Lemba
Advances in Journalism and Communication
Vol.8 No.3
,August 28, 2020
DOI:
10.4236/ajc.2020.83007
484
Downloads
2,154
Views
Citations
Research on the Dissemination Strategy of TV Advertisements for Sports Events, Taking CCTV’s Advertisements for the Beijing and London Olympic Games as Examples
(Articles)
Chengze Liu
,
Zhiwei Hao
Open Access Library Journal
Vol.9 No.11
,November 10, 2022
DOI:
10.4236/oalib.1109444
87
Downloads
515
Views
Citations
Effects of Users’ Social Comparison and Envy on Malevolent Creativity on Social Network Sites
(Articles)
Wenfeng Zheng
,
Yukang Su
Open Journal of Business and Management
Vol.11 No.5
,September 11, 2023
DOI:
10.4236/ojbm.2023.115114
60
Downloads
272
Views
Citations
The Research of Influence Factors of Online Behavioral Advertising Avoidance
(Articles)
Wen Li
,
Ziying Huang
American Journal of Industrial and Business Management
Vol.6 No.9
,September 14, 2016
DOI:
10.4236/ajibm.2016.69092
6,269
Downloads
13,004
Views
Citations
Deceptive Advertising and Consumer Reaction: A Study of Delta Soap Advertisement
(Articles)
Raymond Chimezie Ukaegbu
Open Access Library Journal
Vol.7 No.3
,March 11, 2020
DOI:
10.4236/oalib.1105865
4,042
Downloads
19,501
Views
Citations
On Line Media Market and New Advertising Agencies: Analysis of an Italian Case
(Articles)
Simone Guercini
Journal of Service Science and Management
Vol.2 No.2
,June 17, 2009
DOI:
10.4236/jssm.2009.22015
5,895
Downloads
11,158
Views
Citations
Source Credibility: A Philosophical Analysis
(Articles)
Bonachristus Umeogu
Open Journal of Philosophy
Vol.2 No.2
,May 22, 2012
DOI:
10.4236/ojpp.2012.22017
16,361
Downloads
27,797
Views
Citations
On the Advertising of an Event: A Mathematical Approach
(Articles)
Rosa Ferrentino
,
Carmine Boniello
Applied Mathematics
Vol.8 No.11
,November 28, 2017
DOI:
10.4236/am.2017.811119
1,033
Downloads
2,094
Views
Citations
Analysis of Hedges in English Advertising from the Perspective of Cooperative Principle
(Articles)
Jing Yang
Open Access Library Journal
Vol.6 No.6
,June 11, 2019
DOI:
10.4236/oalib.1105441
1,510
Downloads
4,666
Views
Citations
Technological Innovation: An Assessment of Operational Practices of Small and Medium Textile Enterprises in Ghana
(Articles)
Isaac Abraham
,
Ebenezer Kofi Howard
,
Richard Acquaye
Journal of Textile Science and Technology
Vol.8 No.3
,July 29, 2022
DOI:
10.4236/jtst.2022.83010
150
Downloads
710
Views
Citations
Impression-Based Advertising: A Cross-Platform Solution
(Articles)
Edward Evans Smallwood
American Journal of Industrial and Business Management
Vol.12 No.12
,December 14, 2022
DOI:
10.4236/ajibm.2022.1212096
130
Downloads
895
Views
Citations
Effect of anneal temperature on electrical and optical properties of SnS:Ag thin films
(Articles)
Hong-Jie Jia
,
Shu-Ying Cheng
,
Xin-Kun Wu
,
Yong-Li Yang
Natural Science
Vol.2 No.3
,April 12, 2010
DOI:
10.4236/ns.2010.23030
6,639
Downloads
13,332
Views
Citations
A Study on Empathy, Credibility, and Political Attitude in Social Media: Focused on the Relationship between Empathetic Intention and the Motivation of Belonging on Intended Pro-Social and Political Behavior
(Articles)
SeoYoung Lee
,
Sang Hee Kweon
Advances in Journalism and Communication
Vol.1 No.3
,September 23, 2013
DOI:
10.4236/ajc.2013.13004
5,443
Downloads
13,728
Views
Citations
Fabrication of CdS/SnS Heterojunction for Photovoltaic Application
(Articles)
Hongnan Li
,
Shuying Cheng
,
Jie Zhang
,
Weihui Huang
,
Haifang Zhou
,
Hongjie Jia
World Journal of Condensed Matter Physics
Vol.5 No.1
,January 21, 2015
DOI:
10.4236/wjcmp.2015.51002
3,713
Downloads
5,110
Views
Citations
Passion and Self-Determination: Exploring Social Networking Site Addiction Using a Dualistic Framework
(Articles)
Srikant Manchiraju
,
Amrut Sadachar
Social Networking
Vol.7 No.3
,July 18, 2018
DOI:
10.4236/sn.2018.73010
1,217
Downloads
3,339
Views
Citations
Implicit Measures of Extreme Psychological Distress in Young Healthy Adults: Cardiac Autonomic Activity and Attentional Bias
(Articles)
Ada H. Zohar
,
Yossi Levi-Belz
,
Marian Linetzky
Psychology
Vol.14 No.11
,November 23, 2023
DOI:
10.4236/psych.2023.1411100
59
Downloads
238
Views
Citations
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