TITLE:
Perceptions of Consumers on Food Safety Practices of Motorcycles Food Delivery Services
AUTHORS:
Adelaide Spio-Kwofie, Christiana Adu
KEYWORDS:
Perceptions, Consumers, Motorcycles, Food Delivery
JOURNAL NAME:
Modern Economy,
Vol.16 No.7,
July
18,
2025
ABSTRACT: The study examined consumers’ perceptions of the food safety practices of motorcycle-based food delivery services. The objectives were to assess the consumer perception of safety on motorcycle-based food delivery services and measures implemented in handling, transporting, and delivering food to consumers in Takoradi. The study employed a quantitative research approach. The study targeted three sets of respondents: food sellers, delivery riders, and consumers. The sample size for the study was 200 individuals, consisting of 15 sellers, 25 delivery riders, and 160 consumers. Questionnaires were used to gather the primary data. The research findings indicate consumers exhibit a moderate level of trust in motorcycle-based food delivery services, particularly concerning food safety over delivery speed. The study recommended that health departments, educational institutions, and food safety organisations should develop and implement targeted programs to enhance consumer, seller and food delivery personnel’s knowledge of food safety principles.