TITLE:
Research on SME Financing Strategy Based on Enterprise Life Cycle
AUTHORS:
Weihua Weihua Zhang
KEYWORDS:
Small and Medium-Sized Enterprises, Life Cycle, Fund-Raising Strategy
JOURNAL NAME:
Open Journal of Business and Management,
Vol.11 No.3,
May
23,
2023
ABSTRACT: The strategic management of enterprise financing
plays a decisive role in enterprise management, especially the survival and
rise and fall of small and medium-sized enterprises. According to the life
cycle theory of enterprises, this paper divides the financial financing
strategy management of SMEs into financing strategies in the start-up stage, financing
strategies in the growth stage, financing strategies in the mature period and
financing strategies in the recession period, and analyzes the different
environments faced by SMEs in different life cycles and the characteristics of
different stages of their life cycles, providing solutions for SMEs to develop financing strategies based on the life
cycle of the enterprise.