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De Cremer, D., Mayer, D. M., van Dijke, M., Schouten, B. C., & Bardes, M. (2009). When Does Self-Sacrificial Leadership Motivate Prosocial Behavior? It Depends on Followers’ Prevention Focus. Journal of Applied Psychology, 94, 887-899.
http://dx.doi.org/10.1037/a0014782

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