Article citationsMore>>

McCarty, J.A. and Hastak, M. (2007) Segmentation Approaches in Data-Mining: A Comparison of RFM, CHAID, and Logistic Regression. Journal of Business Research, 60, 656-662.

has been cited by the following article:

Follow SCIRP
Twitter Facebook Linkedin Weibo
Contact us
+1 323-425-8868
customer@scirp.org
WhatsApp +86 18163351462(WhatsApp)
Click here to send a message to me 1655362766
Paper Publishing WeChat
Free SCIRP Newsletters
Copyright © 2006-2025 Scientific Research Publishing Inc. All Rights Reserved.
Top