Mokhlis, S., & Yaakop, A. Y. (2012). Consumer Choice Criteria in Mobile Phone Selection An Investigation of Malaysian University Students. International Review of Social Sciences and Humanities, 2, 203-212. - References

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Mokhlis, S., & Yaakop, A. Y. (2012). Consumer Choice Criteria in Mobile Phone Selection: An Investigation of Malaysian University Students. International Review of Social Sciences and Humanities, 2, 203-212.

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