Open Journal of Social Sciences

Open Journal of Social Sciences

ISSN Print: 2327-5952
ISSN Online: 2327-5960
www.scirp.org/journal/jss
E-mail: jss@scirp.org
"When and Why Negative Emotional Appeals Work in Advertising: A Review of Research"
written by Minxia Zheng,
published by Open Journal of Social Sciences, Vol.8 No.3, 2020
has been cited by the following article(s):
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