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[1]
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Why Do Consumers Behave… The Way They Do!(A Bird's-Eye View on the Heuristics and Biases in Consumerism)
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Sustainability in Marketing Practice,
2025 |
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[2]
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Charitable Donation Behavior in Indonesia: Generational Insights.
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Global Business & …,
2024 |
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[3]
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PENGARUH CITRA MEREK DAN KEPERCAYAAN MEREK TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI …
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JURNAL LENTERA BISNIS,
2024 |
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[4]
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The Influence of Experimental Marketing on Purchasing Decision: The Mediating Role of Brand Identity
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2024 |
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[5]
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SAĞLIKLI BİREYLERDE AKILLI TELEFON EKRAN BOYUTUNUN FARKLI KAVRAMA TİPLERİ ÜZERİNDEKİ ETKİLERİNİN İNCELENMESİ: EKRAN BOYUT ANALİZİ
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… Meslek Yüksek Okulu …,
2024 |
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[6]
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Brand Strength For Micro, Small, And Medium Enterprises
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GEMILANG: Jurnal …,
2023 |
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[7]
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Factors Influencing Consumers' Paying Behavior of Online Knowledge Service
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Global Business and Management …,
2023 |
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[8]
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Smart Water Technology Adoption: A Case Study in a Water Supply Company.
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Global Business & Management …,
2023 |
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[9]
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Customer Loyalty Towards Green Cosmetics in Malaysia: A Golden Chance for Brands After Covid 19 Outbreak
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Global Business and …,
2023 |
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[10]
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How Brand Users Resistance to Negative Information Based on Customer Value
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JURNAL …,
2023 |
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[11]
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Evaluation of the Smartphones Characteristics Affecting the Brand Switching: Applied on the Egyptian Consumers
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مجلة البحوث الإدارية,
2023 |
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[12]
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Analysis the Factors That Cause APPLE Products to Thrive with Even a High Price by the Regression Model
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Proceedings of the 4th International Conference on …,
2023 |
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[13]
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Uma análise da lealdade dos consumidores: foco nas marcas de telemóveis
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2023 |
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[14]
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THE INFLUENCE OF BRQ AND BRAND LOVE ON REPURCHASE INTENTION AND WOM IN LOCAL FOOD
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JMBI UNSRAT (Jurnal …,
2023 |
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[15]
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Factores que se relacionan con la intención de compra de smartphones en jóvenes de 20 a 39 años de los distritos de San Borja, San Isidro y Miraflores
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2023 |
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[16]
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O papel do marketing interno em organizações de gestão de eventos-o caso Exponor
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2023 |
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[17]
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Importância da qualidade de serviço e satisfação do consumidor para a retenção e recomendação em Centros de Fitness
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2022 |
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[18]
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ANALISIS DAMPAK PENGGUNAAN MEDIA SOSIAL PADA PERILAKU KONSUMEN
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2022 |
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[19]
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Pengaruh Kenyamanan dan Lokasi Terhadap Loyalitas Pelanggan melalui Keputusan Pembelian Sebagai Variabel Intervening
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Fair Value: Jurnal Ilmiah Akuntansi dan …,
2022 |
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[20]
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The Analysis of the Relationship between the User's Preference and the Smartphone Design
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2022 International Conference on …,
2022 |
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[21]
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Analisis Pengaruh Loyalitas Merek Dan Preferensi Merek Terhadap Niat Pembelian Ulang Smartphone Pada Generasi Z
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2022 |
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[22]
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Factors affecting young customers' smartphone purchase intention during Covid-19 pandemic
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Heliyon,
2022 |
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[23]
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Factors influencing purchase intention of smartphone: a case of Gen Z Malaysian consumers
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International Journal of …,
2022 |
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[24]
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Consumers' smartphone preferences in Turkey during the COVID-19 pandemic
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Middle East Journal of …,
2022 |
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[25]
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Factors Influencing Online Purchase Intention of Smartphones in Bahrain
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… of Operations and …,
2022 |
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[26]
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Analisis faktor yang mempengaruhi brand love pada generasi Z Indonesia
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Managament Insight: Jurnal Ilmiah …,
2022 |
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[27]
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Examining the influence of customer-brand relationship constructs and bandwagon effect on brand loyalty
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… : An International Journal,
2022 |
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[28]
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PENGARUH BRAND ATTACHMENT TERHADAP REPURCHASE INTENTION PADA KOPI KENANGAN DENGAN BRAND COMMITMENT DAN BRAND LOYALTY …
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Eqien: Jurnal Ekonomi dan Bisnis,
2022 |
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[29]
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The Analysis of Smartphones' Operating System and Customers' Purchasing Decision: Application to HarmonyOS and Other Smartphone Companies
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2022 7th International Conference on Financial …,
2022 |
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[30]
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Brand Equity Determinants and Consumers Choices of Smartphone: A Case of Iphone's Users in Kuala Lumpur
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International …,
2022 |
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[31]
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PERAN BRAND TRUST DALAM MEMEDIASI PENGARUH CUSTOMER PERCEPTION, TERHADAP REPURCHASE INTENTION PENGGUNA SMARTPHONE SAMSUNG
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E-Jurnal Manajemen,
2022 |
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[32]
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PENGARUH BRAND PERSONALITY TERHADAP PURCHASE DECISION SMARTPHONE DIMEDIASI BRAND TRUST
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JURISMA: Jurnal Riset …,
2021 |
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[33]
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PENGARUH BRAND EQUITY TERHADAP LOYALITAS PELANGGAN MELALUI BRAND TRUST PADA SMARTPHONE MEREK IPHONE
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2021 |
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[34]
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Hedonic or pragmatic preferences? A comparative analysis of Android and iOS users from the perspective of UX and information behaviour
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2021 |
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[35]
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The Role of Brand Image and Trust in Mediation the Influence of Service Quality on Brand Loyalty at PT. Asuransi Sinar Mas Denpasar
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Journal of Advances in …,
2021 |
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[36]
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Behavioral model of business change management in relation to building competitiveness in market economy conditions
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Business: Theory and Practice,
2021 |
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[37]
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Marketplace analysis of purchase decision factors for Instagram social media users
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Journal of Intelligence Studies in Business,
2021 |
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[38]
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THE ROLE OF BRAND IMAGE AND TRUST IN MEDIATION THE INFLUENCE OF SERVICE QUALITY ON BRAND LOYALTY AT PT. ASURANSI SINAR MAS …
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… of Advances in Social Science and …,
2021 |
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[39]
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Consumer-Brand Identification and Brand Loyalty: Analysis on Customer Satisfaction and Brand Trust as Mediators
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Psikostudia: Jurnal …,
2021 |
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[40]
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Kekuatan Merek untuk Usaha Mikro Kecil Menengah (UMKM)
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2021 |
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[41]
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Factores que influyen en la intención de compra de smartphones en adultos jóvenes
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2021 |
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[42]
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Pengaruh Media Sosial Facebook dan Word Of Mouth Terhadap Keputusan Pembelian Produk UKM di Serdang Bedagai pada Masa Pandemi Covid-19
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2021 |
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[43]
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During the Pandemic Perceived Quality Forms Customer Loyalty via Brand Equity Oppo Smartphone Users
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2021 |
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[44]
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Optimizing Smartphone Recommendation System through Adaptation of Genetic Algorithm and Progressive Web Application
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International …,
2021 |
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[45]
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How do different digital channels of content marketing affect brand loyalty: A user-centric exploratory research 2021
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2021 |
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[46]
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Measuring dimensions of perceived business success among Malaysian and Bangladeshi SME owners
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2021 |
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[47]
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Gen Y consumers' brand loyalty: a brand romance perspective
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2021 |
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[48]
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Factors Influencing 5G Smartphone Purchase Intentions in Vietnamese Market: A Critical Realism Approach.
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2021 |
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[49]
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DIGITAL BILLBOARD ADVERTISEMENT AND SMARTPHONE PURCHASE DECISIONS OF UNIVERSITY STUDENTS IN IBADAN METROPOLIS
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2021 |
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[50]
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Uncertainty in Consumer Behaviour with Reference to Factors Influencing Consumer Purchase Decision of Smartphones in the City of Bengaluru
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2021 |
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[51]
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Genetic Algorithm Adaptation To Optimize Smartphone Recommendation System (Srcs)
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2021 |
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[52]
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Empirical Analysis of Factors Affecting the Decision on Purchasing Womenswear in Vietnam
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International Conference on Emerging …,
2021 |
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[53]
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The Role of Leadership and Organizational Justice in Mediation the Effect of CommitmentsOn Employee Performance AT PT Federal International Finance, TBK …
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2021 |
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[54]
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The Study of Brand Image; Brand Loyalty and Purchase Intention with Customer Online Review as Moderating Effect: Research on the Baking Industry in Malaysia
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管理科學研究,
2020 |
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[55]
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Analisis Faktor-faktor Yang Mempengaruhi Konsumen Dalam Keputusan Pembelian Tiket Kereta Api Di Kota Cirebon (studi Pada Konsumen Pt. Kereta Api Indonesia …
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2020 |
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[56]
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Brand Loyalty Mediation in Brand Attachment and Customer Digital Experience towards Smartphone Repurchase Intentions
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2020 |
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[57]
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North American Academic Research
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2020 |
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[58]
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The impact of smartphone use on student learning experience in higher education in South Africa
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2020 |
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[59]
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Do Political Connections Moderate Audit Committee Experts' Effect on Mandatory Disclosure Transparency? Evidence from Malaysian GLCs.
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2020 |
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[60]
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BRAND EQUITY AND PURCHASE BEHAVIOUR OF UNIVERSITY STUDENTS IN NORTHWEST, NIGERIA: A CONCEPTUAL ANALYSIS
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2020 |
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[61]
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An Application of Quantitative Strategic Planning Matrix for Small Business: A Case of a Beauty Salon
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2020 |
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[62]
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PENGARUH KEMUDAHAN PENGGUNAAN, NILAI TIDAK TERGANTIKAN, KUALITAS SISTEM, KESADARAN TEKNOLOGI DAN DESAIN VISUAL TERHADAP …
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2020 |
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[63]
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Smartphone preferences and brand loyalty: A discrete choice model reflecting the reference point and peer effect
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2020 |
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[64]
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The relationship between viral marketing and consumer purchase intention, the moderator role of brand image and age: Evidence from smartphone users in North …
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2020 |
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[65]
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The Influence of Brand Image and Service Quality towards Purchase Intention and Its Impact on the Purchase Decision of Samsung Smartphone
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2020 |
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[66]
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DRIVERS OF CUSTOMER PURCHASING BEHAVIOR IN THE SMART PHONE MARKET. EVIDENCE FROM ZIMBABWE
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2020 |
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[67]
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Pengaruh kemudahan penggunaan, nilai tidak tergantikan, kualitas sistem, kesadaran teknologi dan desain visual terhadap positif word of mouth dan niat …
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Managament …,
2020 |
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[68]
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Customer buying behavior of smartphones: a study of the customer buying behavior of smartphones by taking the example of Apple iOS and Android smartphones
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2019 |
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[69]
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A Study of Generation Y's Perception towards Chinese Smartphone Brands
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2019 |
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[70]
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Board Characteristics and Dividend Pay-out Practice among the Financially Distressed Firms in Malaysia.
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2019 |
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[71]
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The Effects of Social Media Marketing Antecedents on Social Media Marketing, Brand Loyalty and Purchase Intention: A Customer Perspective
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2019 |
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[72]
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Impact of Quality and Brand Image on Brand Loyalty of Bosnian Smartphone Users: Theoretical Model Development
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Open Journal for Research in Economics,
2019 |
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[73]
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The Effect of Social Media Marketing on Consumer Behaviour and Product Performance
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2019 |
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[74]
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Board characteristics and dividend pay-out practice among the financially distressed firms in Malaysia
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2019 |
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[75]
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BUYING BEHAVIOUR AND BRAND LOYALTY TOWARDS FOOTWEAR IN TIRUNELVELI DISTRICT
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Emerging Trends in Banking, Insurance and International Trade,
2019 |
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[76]
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Work Environment and Employee Wellbeing (EWB) of Air Traffic Controllers (ATCs) in Malaysia
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2018 |
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[77]
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DOMINANT FACTORS OF SMARTPHONE PURCHASE INTENTION BASED ON CONSUMPTION VALUE THEORY: STUDY IN CIKARANG
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2018 |
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[78]
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Consumer Purchase Intentions towards Smartphone: A Factorial Study
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2018 |
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[79]
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Identifying Human Values Reflected in" Digitoral" Marketing Campaigns
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ProQuest Dissertations Publishing,
2018 |
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[80]
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Pengaruh Word Of Mouth dan Switching Cost Terhadap Keputusan Pembelian dan Loyalitas
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2018 |
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[81]
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Digital Green Entrepreneurial Competency among Gen Y Entrepreneur in Malaysia.
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2018 |
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[82]
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A Study on Factors Influencing Repurchasing Decision and Constraints Faced by Farmers Towards Mixed Fertilizer in East Godavari District of Andhra Pradesh.
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2018 |
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[83]
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What Influences The Behavioural Intention In Medical Tourism? A Threat and Coping Perspective.
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2018 |
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[84]
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Work Environment and Employee Wellbeing (EWB) of Air Traffic Controllers (ATCs) in Malaysia.
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2018 |
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[85]
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Influences of Social Media Marketing and Electronic Word of Mouth on Brand Loyalty of Smartphones in Malaysia
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Perspectives in Entrepreneurship, Marketing and Tourism,
2018 |
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[86]
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A Study on Factors Influencing Repurchasing Decision and Constraints Faced by Farmers Towards Mixed Fertilizer in East Godavari District of Andhra Pradesh
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2018 |
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[87]
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Perilaku Konsumen Generasi Milenial terhadap Minat Beli Produk Smartphone (Studi di Kalangan Generasi Milenial di Kota Salatiga)
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2018 |
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[88]
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Factors leading to consumer perceived value of smartphones and its impact on purchase intention
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Global Business and Management Research: An International Journal,
2017 |
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[89]
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Modelamiento y Simulación de la Adopción Tecnológica de Consumidores Heterogéneos en una Red Social Dinámica
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2017 |
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[90]
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Analisis Faktor Internal Konsumen Terhadap Keputusan Pembelian Produk Telepon Seluler
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2017 |
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[91]
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AN EXAMINATION OF FACTORS AFFECTING ON PURCHASING DECISION OF WOMENSWEAR IN VIETNAM
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