Red or Blue? The Influence of Background Color on Promotion Value Perception

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ISSN Print: 2164-5167
ISSN Online: 2164-5175
www.scirp.org/journal/ajibm
E-mail: ajibm@scirp.org

"Red or Blue? The Influence of Background Color on Promotion Value Perception"
written by Yanxin Yu, Hong Zhou,
published by American Journal of Industrial and Business Management, Vol.8 No.3, 2018

has been cited by the following article(s):

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[5]	Differentiation, Promotion, and Interest in Building Spiritual Capital Muzzaki
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[6]	Research and analysis Evidence review of Online Choice Architecture and consumer and competition harm

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