"Effect of Adjacent Product Price on Customer’s Willingness to Pay of Focal Brand: A Bayesian Approach"
written by Atanu Adhikari,
published by Theoretical Economics Letters, Vol.7 No.7, 2017
has been cited by the following article(s):
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[1] Retailing in Emerging Markets
Strategic Marketing Issues in Emerging Markets, 2018
[2] Consumer Behaviour in Emerging Markets
Strategic Marketing Issues in Emerging Markets, 2018