The Effect of Different Price Presentations on Consumer Impulse Buying Behavior: The Role of Anticipated Regret

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American Journal of Industrial and Business Management

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ISSN Online: 2164-5175
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"The Effect of Different Price Presentations on Consumer Impulse Buying Behavior: The Role of Anticipated Regret"
written by Hong Zhou, Zhe Gu,
published by American Journal of Industrial and Business Management, Vol.5 No.1, 2015

has been cited by the following article(s):

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[4]	THE INFLUENCE OF KEY FACTORS OF VISUAL MERCHANDISING ON IMPULSIVE BUYING.
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[5]	Impulse Buying and Hedonic Behaviour: a Mediation Effect of Positive Emotions
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[7]	Price promotion in omnichannel retailing: how much is too much?
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[8]	Pengaruh Program Flash Sale Terhadap Pembelian Impulsif Dan Shopping Enjoyment Pada Mahasiswa Pengguna Shopee Di Yogyakarta
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[10]	The Formation Mechanism of Impulse Buying in Short Video Scenario: Perspectives From Presence and Customer Inspiration
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[11]	IMPACT OF PACKAGING ELEMENTS ON CONSUMER IMPULSE BUYING BEHAVIOR: A CASE STUDY OF INDOMIE NOODLE IN KADUNA METROPOLIS
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[12]	Effect of Visual Merchandising, Store Atmosphere, and Price Discount on Impulse Buying with Positive Emotion as Intervening Variable
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[13]	Effect of Store Environmental and Individual Factors on Impulse Buying Behaviour of Pakistani Consumers
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[14]	Next time it might not be here: exploring motivations to purchase limited edition food and beverage products
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[15]	Kompulsif Satın Alma Davranışı Üzerinde Bedavanın Gücü
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[17]	THE INFLUENCE OF PRODUCT QUALITY AND PRICE ON THE CONSUMER PURCHASE DECISION WHICH AFFECTSTHE CONSUMER REPURCHASE …
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[18]	Impact of advertisement and price on consumer purchase decision
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[19]	Factors Affecting Impulsive Buying Behaviour–Evidence from Malaysia.
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[20]	PROPINQUITY OF AVARICIOUSNESS WITH IMPULSE BUYING TENDENCY
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[27]	Peran Product Consumers Trust dan Purchase Intention pada Online Buying Decision
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[28]	Research Factors that Influence on Impulse Purchasing Behavior of Consumers in Supermarket
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[29]	Factors Affecting Impulsive Buying Behaviour–Evidence from Malaysia
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[30]	Measuring Post-purchase Regret and Impulse Buying in Online Shopping Experience from Cognitive Dissonance Theory Perspective
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[31]	ROLE OF FACEBOOK VIDEO ADVERTISEMENTS IN INFLUENCING THE IMPULSIVE BUYING BEHAVIOR OF CONSUMERS
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[32]	How Youtube Beauty Vlogger Review, Self Congruity and Price Perception Influence Impulse Buying and the Impact On Repurchase Intention (Case Study at …
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[36]	Positive Framing Effect: A Mixed Method Study on the Buying Behavior of Filipino Millennials.
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[37]	Improving Traditional Market Sustainability in The Industrial 4.0 Era through Impulsive Buying Strategy: A Case in East Java, Indonesia
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[38]	Stimulating Online Buying Behaviour among Millennials in Pakistan: A conceptual model and Research Propositions
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[40]	Measuring Consumers' Preference Towards Sales Promotion for Toothpaste and Detergent
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[41]	Role of Visual Merchandizing, Sensational Seeking, and Collectivism in Consumers' Impulsive Buying Behavior at Shopping Malls.
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[47]	Effects of Personality on Impulsive Buying Behavior: Evidence from a Developing Country
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[48]	Role of Visual Merchandizing, Sensational Seeking, and Collectivism in Consumers' Impulsive Buying Behavior at Shopping Malls
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[49]	Effect of store environment and website characteristics on impulse buying behaviour of university students
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[52]	Pengaruh gaya hidup dan sifat kepribadian terhadap pembelian impulsif
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[53]	Incidencia de los precios en la decisión de compra de productos de consumo masivo y elaboración de un aplicativo móvil para comunicación de promociones.
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[55]	Fluorescent phenanthroimidazoles functionalized with heterocyclic spacers: synthesis, optical chemosensory ability and two-photon absorption (TPA) …
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[56]	Whimsical Behavior Towards Buying
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[57]	Determinant Factors That Influence Revisit Intention on Cafes in Penang
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[58]	EXPLORATORY FACTOR ANALYSIS FOR E-COMMERCE MARKETING STIMULI FACTORS
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[59]	The Impact of Product Quality and Price on the Decision of Consumer Purchase Which Affects the Consumer Repurchase Intention at Pentol Bonbon Company
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[60]	THE INFLUENCE OF ENTREPRENEURIAL COMPETENCY ON BUSINESS SUCCESS MODERATED BY PERCEIVED BUSINESS ENVIRONMENT IN KAMPUNG TAS GADUKAN
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[62]	EVALUATION OF CONSUMER REGRET IN TERMS OF PERCEIVED RISK AND REPURCHASE INTENTION
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[63]	THE INFLUENCE OF PRODUCT QUALITY AND PRICE ON THE CONSUMER PURCHASE DECISION WHICH AFFECTSTHE CONSUMER REPURCHASE INTENTION AT PENTOL BONBON COMPANY
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[65]	WILL THEY REGRET? KEY DRIVER OF IMPULSIVE BUYING BY MILLENNIAL CUSTOMERS IN E-COMMERCE


[66]	Frequency of Exposure and Attitude of Target Women toward Product Price-Tag as Advertising Strategy on Consumer Purchase Decision in Lagos Metropolis

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[2]	The impact of psychological pricing and sales promotion activities on impulse purchases of clothing in retail stores: Research on consumer behavior in Serbia and Bosnia and Herzegovina Marketing, 2022 DOI:10.5937/mkng2204243M

[3]	Impulse buying during flash sales in the online marketplace Cogent Business & Management, 2022 DOI:10.1080/23311975.2022.2068402

[4]	The Formation Mechanism of Impulse Buying in Short Video Scenario: Perspectives From Presence and Customer Inspiration Frontiers in Psychology, 2022 DOI:10.3389/fpsyg.2022.870635

[5]	Absolute number heuristic in discount frames Marketing Intelligence & Planning, 2022 DOI:10.1108/MIP-03-2022-0113

[6]	Impulse buying during flash sales in the online marketplace Cogent Business & Management, 2022 DOI:10.1080/23311975.2022.2068402

[7]	Effect of Visual Merchandising, Store Atmosphere, and Price Discount on Impulse Buying with Positive Emotion as Intervening Variable Academia Open, 2021 DOI:10.21070/acopen.5.2021.2596

[8]	NEXT TIME IT MIGHT NOT BE HERE: EXPLORING MOTIVATIONS TO PURCHASE LIMITED EDITION FOOD AND BEVERAGE PRODUCTS Journal of Food Products Marketing, 2021 DOI:10.1080/10454446.2021.1884160

[9]	Modeling Advertising Practices for Product Involvement and Consumer Impulsivity in Branded Apparel: A Case Study of Indian Consumers Sustainability, 2021 DOI:10.3390/su13042309

[10]	Kompulsif Satın Alma Davranışı Üzerinde Bedavanın Gücü Celal Bayar Üniversitesi Sosyal Bilimler Dergisi, 2021 DOI:10.18026/cbayarsos.874134

[11]	Measuring Post-purchase Regret and Impulse Buying in Online Shopping Experience from Cognitive Dissonance Theory Perspective 2020 6th International Conference on Information Management (ICIM), 2020 DOI:10.1109/ICIM49319.2020.244662

[12]	Price-setting strategies and practice for medical devices used by consumers Journal of Revenue and Pricing Management, 2019 DOI:10.1057/s41272-019-00220-7

[13]	Effects of Personality on Impulsive Buying Behavior: Evidence from a Developing Country SSRN Electronic Journal , 2018 DOI:10.2139/ssrn.3345838

[14]	Determinant Factors Influencing Impulse Buying Behavior of Turkish Customers in Supermarket Setting International Journal of Research in Business and Social Science (2147- 4478), 2018 DOI:10.20525/ijrbs.v7i1.839

[15]	A regret theory-based route choice model Transportmetrica A: Transport Science, 2017 DOI:10.1080/23249935.2016.1252445

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