Digital Marketing Communication and Consumer Buying Decision Process in Pandemic Standpoint (COVID-19): An Empirical Study of Bangladeshi Customers’ in Branded Cosmetics Perspective

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Open Journal of Business and Management

ISSN Print: 2329-3284
ISSN Online: 2329-3292
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"Digital Marketing Communication and Consumer Buying Decision Process in Pandemic Standpoint (COVID-19): An Empirical Study of Bangladeshi Customers’ in Branded Cosmetics Perspective"
written by Mamtaj Akter, Nigar Sultana,
published by Open Journal of Business and Management, Vol.8 No.6, 2020

has been cited by the following article(s):

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[1]	Do business strategies affect firms' survival during the COVID-19 pandemic? A global perspective Management Decision, 2023 DOI:10.1108/MD-11-2021-1456

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[10]	Investigating young consumers’ online buying behavior in COVID-19 pandemic: perspective of Bangladesh IIM Ranchi journal of management studies, 2022 DOI:10.1108/IRJMS-09-2021-0127

[11]	The Impact of the Live Delivery of Goods on Consumers’ Purchasing Behaviour in Complex Situations Based on Artificial Intelligence Technology Computational Intelligence and Neuroscience, 2022 DOI:10.1155/2022/1424099

[12]	Causal Analysis of Company Performance and Technology Mediation in Small and Medium Enterprises During COVID-19 Journal of the Knowledge Economy, 2022 DOI:10.1007/s13132-022-01064-0

[13]	A literature review exploring the role of technology in business survival during the Covid-19 lockdowns International Journal of Organizational Analysis, 2022 DOI:10.1108/IJOA-11-2020-2501

Follow SCIRP

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	customer@scirp.org
	+86 18163351462(WhatsApp)
	1655362766

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