"An Exploratory Study on the Electronic Word of Mouth Communication in Promoting Brands in the Online Platforms"
written by B. N. Malar Selvi, J. Edwin Thomson,
published by Intelligent Information Management, Vol.8 No.5, 2016
has been cited by the following article(s):
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[1] A Trust-based Framework for Internet Word of Mouth Effect in B2C Environment
CSAE 2018 Proceedings of the 2nd International Conference on Computer Science and Application Engineering, 2018