An Innovative Marketing Model Based on AIDA: - A Case from E-bank Campus-marketing by China Construction Bank

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ISSN Print: 2150-4075
ISSN Online: 2150-4083

Website: https://www.scirp.org/journal/ib
E-mail: ib@scirp.org

Citations h5-index & Ranking

Submission

"An Innovative Marketing Model Based on AIDA: - A Case from E-bank Campus-marketing by China Construction Bank"
written by Jiangyu Li, Haibo Yu,
published by iBusiness, Vol.5 No.3B, 2013

has been cited by the following article(s):

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[10]	Pemasaran Berdasarkan Konsep AIDA Prespektif Ekonomi Islam di Galeri Investasi Syariah FIAI UII
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[13]	線上廣告點擊率之研究: 智慧手機品牌三星, 宏達電及蘋果之比較分析
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[2]	Influence of Social Media on Tourist Decision Making 2020 International Conference on Information Management and Technology (ICIMTech), 2020 DOI:10.1109/ICIMTech50083.2020.9211203

[3]	Application of the AIDA model Information and Learning Science, 2018 DOI:10.1108/ILS-04-2018-0028

[4]	Effects of Pros and Cons of Applying Big Data Analytics to Consumers’ Responses in an E-Commerce Context Sustainability, 2017 DOI:10.3390/su9050798

[5]	The effect of female celebrity spokesperson in FMCG advertising: neuromarketing approach Journal of Consumer Marketing, 2017 DOI:10.1108/JCM-02-2016-1723

[6]	Guerilla Marketing of Fresh Organic Agricultural Products Theoretical Economics Letters, 2016 DOI:10.4236/tel.2016.62027

[7]	A hybrid advertising media selection model using AHP and fuzzy-based GA decision making Neural Computing and Applications, 2016 DOI:10.1007/s00521-016-2517-z