Open Journal of Business and Management

Open Journal of Business and Management

ISSN Print: 2329-3284
ISSN Online: 2329-3292
www.scirp.org/journal/ojbm
E-mail: ojbm@scirp.org

Call For Papers

Special Issue on Industrial Marketing Management


Industrial marketing (or business-to-business marketing) is the marketing of goods and services by one business to another. Industrial goods are those an industry of uses to produce an end product from one or more raw materials.


In this special issue, we intend to invite front-line researchers and authors to submit original research and review articles on Industrial Marketing Management. Potential topics include, but are not limited to:

  • Business-to-business marketing
  • Effectiveness and efficiency of markets
  • Marketing decisions and strategy
  • Production, distribution and marketing
  • Purchasing and supply management
  • Marketing and sales
  • Competition and cooperation
  • Behavior analysis
  • Methodologies and empirical studies
  • Product and market orientation
  • Innovative business networks and development
  • Business relationships management
  • Global industrial marketing
  • International trade for B2B
  • Digital economy and marketing
  • Impacts of COVID-19 on global business
  • Advertising management
  • Food and agricultural marketing

Authors should read over the journal’s For Authors carefully before submission. Prospective authors should submit an electronic copy of their complete manuscript through the journal’s Paper Submission System.


Please kindly notice that the “Special Issue” under your manuscript title is supposed to be specified and the research field “Special Issue – Industrial Marketing Management” should be chosen during your submission.


According to the following timetable:


Submission Deadline

June 23rd, 2021

Publication Date

August 2021


For publishing inquiries, please feel free to contact the Editorial Assistant at submission.entrance1@scirp.org


OJBM Editorial Office

ojbm@scirp.org


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