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The Implicit Association Test on Place-of-Origin Stereotyping for Mobile Phone Brands Based on User Preferences Data Processing
(Articles)
Ying Ge
,
Jibo He
,
Huishan Pang
,
Yuanyan Hu
,
Yangcan Gong
American Journal of Industrial and Business Management
Vol.9 No.8
,August 23, 2019
DOI:
10.4236/ajibm.2019.98111
581
Downloads
1,590
Views
Citations
A Case Study of the Marketing Tools Coffee Shop Owners Use to Sustain Businesses
(Articles)
Abi Adeleke
Open Journal of Business and Management
Vol.8 No.2
,March 18, 2020
DOI:
10.4236/ojbm.2020.82044
2,985
Downloads
40,346
Views
Citations
E-Commerce Enterprise Marketing Management: Realistic Dilemma, Main Incentives and Resolution Strategies
(Articles)
Chenjie Li
Open Journal of Social Sciences
Vol.8 No.7
,July 23, 2020
DOI:
10.4236/jss.2020.87020
867
Downloads
2,256
Views
Citations
Findings Seminal Papers Using Data Mining Techniques
(Articles)
Alexander Báez Hernández
,
Debrayan Bravo Hidalgo
Open Journal of Social Sciences
Vol.8 No.9
,September 25, 2020
DOI:
10.4236/jss.2020.89023
482
Downloads
1,802
Views
Citations
Use of Social Media as an Effective Marketing Tool for Fashion Startups in Saudi Arabia
(Articles)
Noran Trad
,
Maha Abdullah Al Dabbagh
Open Journal of Social Sciences
Vol.8 No.11
,November 27, 2020
DOI:
10.4236/jss.2020.811029
1,543
Downloads
8,930
Views
Citations
Evaluating the Impact of Storytelling Ads on Consumer Purchase Intention
(Articles)
Sujata Joshi
,
Menachem Domb
,
Barshekee Chanda
,
Amit Bais
Journal of Service Science and Management
Vol.15 No.1
,January 30, 2022
DOI:
10.4236/jssm.2022.151002
989
Downloads
5,590
Views
Citations
Understanding the Factors that Impact the Pre-Launch Phase and New Product Launch Excellence in the Pharmaceutical Industry
(Articles)
Magdy Rabea
American Journal of Industrial and Business Management
Vol.12 No.1
,January 30, 2022
DOI:
10.4236/ajibm.2022.121007
632
Downloads
5,567
Views
Citations
Effect of COVID-19 Pandemic on Consumption Patterns among Egyptian Consumers and Its Relation to Maslow’s Hierarchy of Needs
(Articles)
Amal Seddik Afify
Modern Economy
Vol.13 No.2
,February 25, 2022
DOI:
10.4236/me.2022.132012
437
Downloads
2,581
Views
Citations
Research on the Course Innovation of “Automobile Marketing Practice” under the Nakamoto Educational Model
(Articles)
Yiping Luo
,
Ying Wang
,
Luyun Zhang
Open Access Library Journal
Vol.9 No.9
,August 31, 2022
DOI:
10.4236/oalib.1108848
50
Downloads
322
Views
Citations
Perception and Preferences of Consumers in the Retail Sector: A Case Study in the City of Loja-Ecuador
(Articles)
Max Boada
,
Maria Boada
,
Francisco Morocho
Open Journal of Business and Management
Vol.11 No.3
,May 31, 2023
DOI:
10.4236/ojbm.2023.113074
164
Downloads
1,641
Views
Citations
The Effect of Multi-Sensory Marketing on Non-Economic Performance of Ghana’s Restaurants
(Articles)
Nanekum Isaac
,
Solomon Abekah Keelson
,
Elizabeth Boakye Yiadom
Open Access Library Journal
Vol.10 No.6
,June 16, 2023
DOI:
10.4236/oalib.1109655
109
Downloads
645
Views
Citations
Utilization of DSS to the Promotion and Conclusion of Charters in the Shipping and Supply Chain Context
(Articles)
Foteini Kontogiorgou
,
Damianos P. Sakas
,
Nikolaos T. Giannakopoulos
,
Nikos Kanellos
,
Christos Christopoulos
Modern Economy
Vol.14 No.9
,September 6, 2023
DOI:
10.4236/me.2023.149059
236
Downloads
838
Views
Citations
Optimization of Marketing Strategy for “E-Commerce Live Streaming + Agricultural Products” in the New Media Era
(Articles)
Xinyu Huang
American Journal of Industrial and Business Management
Vol.13 No.10
,October 30, 2023
DOI:
10.4236/ajibm.2023.1310061
311
Downloads
1,323
Views
Citations
Artificial Intelligence in the Management of Textile Companies: A Contextual Analysis
(Articles)
Marco Vinicio Cevallos Bravo
,
William Marcelo Ponce Iturralde
Open Journal of Business and Management
Vol.12 No.2
,March 20, 2024
DOI:
10.4236/ojbm.2024.122050
65
Downloads
301
Views
Citations
The Influence of Large Language Models on Conversational Marketing and Communication Strategies
(Articles)
Priyal Borole
Voice of the Publisher
Vol.10 No.2
,April 2, 2024
DOI:
10.4236/vp.2024.102008
70
Downloads
331
Views
Citations
The Evaluation of Enterprises’ Sustainable Superiority Degree of Technical Innovation Based on DEA Method
(Articles)
Bing Jiang
,
Lu Yang
,
Jun Fang
Journal of Service Science and Management
Vol.1 No.3
,December 30, 2008
DOI:
10.4236/jssm.2008.13028
5,758
Downloads
9,785
Views
Citations
Narrating National Geo Information Infrastructures: Balancing Infrastructure and Innovation
(Articles)
Henk Koerten
,
Marcel Veenswijk
Journal of Service Science and Management
Vol.2 No.4
,December 15, 2009
DOI:
10.4236/jssm.2009.24040
5,522
Downloads
9,435
Views
Citations
Does Learning Process Mediate the Relationship between Social Control and Production Innovation of International Joint Ventures in China?
(Articles)
Cheng Wang
,
Hailin Lan
,
Hongming Xie
Journal of Service Science and Management
Vol.3 No.1
,March 29, 2010
DOI:
10.4236/jssm.2010.31010
5,132
Downloads
9,089
Views
Citations
Reconstruction of Wireless UWB Pulses by Exponential Sampling Filter
(Articles)
Juuso T. Olkkonen
,
Hannu Olkkonen
Wireless Sensor Network
Vol.2 No.6
,June 24, 2010
DOI:
10.4236/wsn.2010.26057
4,587
Downloads
8,509
Views
Citations
Effective use of scientific cum technologically achievements and financing innovative projects in the agricultural sphere
(Articles)
Babadjanov Abdirashid Musayevich
Agricultural Sciences
Vol.2 No.1
,February 21, 2011
DOI:
10.4236/as.2011.21005
3,846
Downloads
7,410
Views
Citations
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