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ISSN
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The Impacts of Website Characteristics and Customer Participation on Citizenship Behaviors: The Mediating Role of Co-Creation Experience in Virtual Brand Communities
(Articles)
Yong Zhang
,
Lu Chen
Advances in Applied Sociology
Vol.7 No.4
,April 18, 2017
DOI:
10.4236/aasoci.2017.74009
1,810
Downloads
4,051
Views
Citations
Going Viral for a Greener Future: How to Harness the Power of Active Viral Marketing in Green Product Campaigns
(Articles)
Serveh Saeidi
,
Svend Hollensen
American Journal of Industrial and Business Management
Vol.13 No.12
,December 21, 2023
DOI:
10.4236/ajibm.2023.1312077
149
Downloads
542
Views
Citations
Analysis of the Value of Brand Equity from the Perspective of Consumer Psychology
(Articles)
Lintong Jiao
Open Journal of Social Sciences
Vol.6 No.12
,December 17, 2018
DOI:
10.4236/jss.2018.612007
1,386
Downloads
3,001
Views
Citations
Analyzing Internal Stakeholders’ Salience in Product Development
(Articles)
Tuomo Kinnunen
,
Aki Aapaoja
,
Harri Haapasalo
Technology and Investment
Vol.5 No.2
,May 13, 2014
DOI:
10.4236/ti.2014.52011
4,472
Downloads
6,440
Views
Citations
Comparative Analysis between the Value of Biological Assets and Agricultural Products, Using Market Approaches and Income Approaches in the Post PSAK 69 Agriculture at Palm Oil Plantation
(Articles)
Hery Sanukri Munte
,
Khaira Amalia Fachrudin
,
Rina Br Bukit
Open Journal of Business and Management
Vol.7 No.3
,May 24, 2019
DOI:
10.4236/ojbm.2019.73079
1,137
Downloads
2,558
Views
Citations
Characterization of Finfish Hatchery Waste for Value Added Product
(Articles)
Sujjat Al Azad
,
Mohammad Tamrin Bin Mohamad Lal
,
Al-Najib Bin Benjamin
Advances in Bioscience and Biotechnology
Vol.11 No.3
,March 13, 2020
DOI:
10.4236/abb.2020.113006
501
Downloads
1,150
Views
Citations
The Present Value of Human Life Losses Associated with Coronavirus Disease in Africa
(Articles)
Joses Muthuri Kirigia
,
Rose Nabi Deborah Karimi Muthuri
,
Lenity Honesty Kainyu Nkanata
,
Newton Gitonga Muthuri
Open Journal of Business and Management
Vol.8 No.6
,October 30, 2020
DOI:
10.4236/ojbm.2020.86146
414
Downloads
1,155
Views
Citations
Analysis on Development Pattern and Marketing Strategy of Flower E-Commerce of Personalized Customization—A Case Study of the Beast
(Articles)
Yimei Li
,
Ming Lei
Open Journal of Business and Management
Vol.4 No.1
,January 14, 2016
DOI:
10.4236/ojbm.2016.41007
6,159
Downloads
8,932
Views
Citations
A Survey of the Effect of Social Media Marketing on Online Shopping of Customers by Mediating Variables
(Articles)
Alireza Mohammadpour
,
Taher Roshandel Arbatani
,
Tahmoures Hassan Gholipour
,
Fereshteh Farzianpour
,
Shadi Hosseini
Journal of Service Science and Management
Vol.7 No.5
,October 31, 2014
DOI:
10.4236/jssm.2014.75034
20,066
Downloads
26,222
Views
Citations
Product Configuration Management in ICT Companies: The Practitioners’ Perspective
(Articles)
Hanna Kropsu-Vehkapera
,
Harri Haapasalo
,
Olli Jaaskelainen
,
Kongkiti Phusavat
Technology and Investment
Vol.2 No.4
,November 4, 2011
DOI:
10.4236/ti.2011.24028
6,218
Downloads
11,114
Views
Citations
Financing Firm Innovation in Africa
(Articles)
Michael Asiedu
,
Sanogo Boubacar
,
Gabriel Kyeremeh
Modern Economy
Vol.12 No.9
,September 22, 2021
DOI:
10.4236/me.2021.129070
338
Downloads
1,106
Views
Citations
Knowledge Transfer Processes in Product Development—Theoretical Analysis in Small Technology Parks
(Articles)
Seppo Saari
,
Harri Haapasalo
Technology and Investment
Vol.3 No.1
,February 24, 2012
DOI:
10.4236/ti.2012.31006
6,416
Downloads
11,238
Views
Citations
Creativity on Icon Design of Mobile Apps
(Articles)
Kungpo Tao
Theoretical Economics Letters
Vol.9 No.8
,November 25, 2019
DOI:
10.4236/tel.2019.98173
696
Downloads
1,522
Views
Citations
Determinant Gap Map of the Most Commonly Consumed Instant Coffee: A Perceptual Mapping Analysis
(Articles)
Jennilyn C. Mina
,
Romeo B. Campos Jr.
Open Access Library Journal
Vol.8 No.12
,December 2, 2021
DOI:
10.4236/oalib.1108112
246
Downloads
3,893
Views
Citations
A Case Study on Service and Management of the Emperor Qinshihuang’s Mausoleum Site Museum
(Articles)
Yongzhen Zhou
Journal of Service Science and Management
Vol.14 No.6
,December 20, 2021
DOI:
10.4236/jssm.2021.146036
180
Downloads
1,185
Views
Citations
Project Management in Higher Education Marketing: A Study on Leveraging Mentorship Programs to Enhance Brand Visibility and Student Recruitment at United African University of Tanzania
(Articles)
Nelsen A. Rahul
American Journal of Industrial and Business Management
Vol.14 No.5
,May 29, 2024
DOI:
10.4236/ajibm.2024.145038
40
Downloads
119
Views
Citations
Research on Value and Strategy Reconstruction of Leading Cadres’ New Media Based on Government Communication
(Articles)
Hebin Zhang
,
Muhammad Zaffwan Idris
Advances in Journalism and Communication
Vol.11 No.3
,August 25, 2023
DOI:
10.4236/ajc.2023.113015
80
Downloads
296
Views
Citations
The Impacts of Industry 4.0 on Marketing Activities and Strategies of Iron and Steel Industry in Developing Countries: Case for Uganda
(Articles)
Alfred Ocheng Komakech
,
Jiaguo Liu
,
Alfred Omo
,
Emmanuel Afanga Archelaus Basua
Open Journal of Social Sciences
Vol.9 No.5
,May 26, 2021
DOI:
10.4236/jss.2021.95034
632
Downloads
6,427
Views
Citations
Consumer Responses to Green Marketing in Cambodia
(Articles)
Leaksmy Chhay
,
Md Manik Mian
,
Rathny Suy
Open Journal of Social Sciences
Vol.3 No.10
,October 23, 2015
DOI:
10.4236/jss.2015.310013
4,493
Downloads
8,225
Views
Citations
RETRACTED:
The Influence Factors of Brand Loyalty: Mobile Phone Industry
(Articles)
Zyeinyelkhaan Khundyz
American Journal of Industrial and Business Management
Vol.8 No.6
,June 27, 2018
DOI:
10.4236/ajibm.2018.86108
1,740
Downloads
6,325
Views
Citations
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