Login
Login
切换导航
Home
Articles
Journals
Books
News
About
Services
Submit
Home
Journal
Articles
Journals A-Z
Browse Subjects
Biomedical & Life Sci.
Business & Economics
Chemistry & Materials Sci.
Computer Sci. & Commun.
Earth & Environmental Sci.
Engineering
Medicine & Healthcare
Physics & Mathematics
Social Sci. & Humanities
Browse Subjects
Biomedical & Life Sciences
Business & Economics
Chemistry & Materials Science
Computer Science & Communications
Earth & Environmental Sciences
Engineering
Medicine & Healthcare
Physics & Mathematics
Social Sciences & Humanities
Publish with us
Paper Submission
Information for Authors
Peer-Review Resources
Open Special Issues
Open Access Statement
Frequently Asked Questions
Publish with us
Paper Submission
Information for Authors
Peer-Review Resources
Open Special Issues
Open Access Statement
Frequently Asked Questions
Follow SCIRP
Contact us
customer@scirp.org
+86 18163351462(WhatsApp)
1655362766
Paper Publishing WeChat
Complete Matching
Editorial Board
Show/Hide Options
Show/Hide Options
All
Title
Abstract
Keywords
DOI
Author
Journal
Affiliation
ISSN
Subject
A Strategic Thinking on Multi-Level Business Development in Wellness Foods
(Articles)
Rich C. Lee
American Journal of Industrial and Business Management
Vol.2 No.3
,June 15, 2012
DOI:
10.4236/ajibm.2012.23013
7,831
Downloads
12,994
Views
Citations
Analysis of the Problems, Causes and Countermeasures in the Brand Construction of the Postgraduate Entrance Examination Institutions
(Articles)
Yuanle Cheng
,
Hai Hu
Open Journal of Business and Management
Vol.8 No.2
,January 16, 2020
DOI:
10.4236/ojbm.2020.82025
1,344
Downloads
2,425
Views
Citations
Relationship Marketing and Information Technology’s Impact on Customer Satisfaction and Commitment
(Articles)
Kamal Abubakar Abraham Sleiman
,
Xiangyu Cai
,
Juanli Lan
,
Hongzhen Lei
,
Ru Liu
Open Journal of Business and Management
Vol.9 No.3
,April 16, 2021
DOI:
10.4236/ojbm.2021.93055
1,807
Downloads
7,428
Views
Citations
Understanding the Effect of Digital Marketing in Achieving Competitive Advantage through the Quality of Banking Service: An Exploratory Study from the Point of View of a Sample of Rafidain Bank Customers in Iraq
(Articles)
Ahmed R. Al-Owaidi
Open Journal of Business and Management
Vol.12 No.6
,October 25, 2024
DOI:
10.4236/ojbm.2024.126195
122
Downloads
731
Views
Citations
Towards Hospital Marketing at the Brazzaville University Hospital Center
(Articles)
Moyo Nzololo
Open Journal of Business and Management
Vol.8 No.6
,November 10, 2020
DOI:
10.4236/ojbm.2020.86149
645
Downloads
1,548
Views
Citations
Online Marketing: Social Media Influencer’s Impact on Shopping Tactics in the United States
(Articles)
Raiyan
,
Mustakim Bin Aziz
,
Saddam Hosain
,
Sweety Rani Dhar
,
Mohammad Hossain
,
Syeda Kamari Noor
American Journal of Industrial and Business Management
Vol.14 No.11
,November 29, 2024
DOI:
10.4236/ajibm.2024.1411078
425
Downloads
2,163
Views
Citations
Strategies for Enrollment Managers at Historically Black Colleges and Universities: A Single Case Study
(Articles)
Johnny B. McDonald
,
Charles R. Needham
Open Journal of Business and Management
Vol.8 No.3
,May 29, 2020
DOI:
10.4236/ojbm.2020.83084
951
Downloads
2,611
Views
Citations
Organizational Factors to the Effectiveness of Implementing Servitization Strategy
(Articles)
Zahir Ahamed
,
Akira Kamoshida
,
Takehiro Inohara
Journal of Service Science and Management
Vol.6 No.2
,June 17, 2013
DOI:
10.4236/jssm.2013.62018
6,884
Downloads
10,659
Views
Citations
Analyzing the Dynamic Evolution of Co-Opetition Mechanism among Shipping Service Resources
(Articles)
Gang Dong
Open Journal of Social Sciences
Vol.3 No.7
,July 14, 2015
DOI:
10.4236/jss.2015.37009
5,129
Downloads
5,993
Views
Citations
Clean Air Public Service Announcement Targeting Chinese Audiences
—The Case of
Hairy Nose
(Articles)
Chuangying Li
Open Journal of Social Sciences
Vol.6 No.1
,January 30, 2018
DOI:
10.4236/jss.2018.61016
1,085
Downloads
2,431
Views
Citations
Research on Public Cultural Services in Minority Areas (Ningxia Hui Autonomous Region)
(Articles)
Ying Yang
Open Access Library Journal
Vol.10 No.3
,March 14, 2023
DOI:
10.4236/oalib.1109906
70
Downloads
438
Views
Citations
Research of Enterprise Storage Ecosystem Based on Storage Theory and Nonlinear Discrete Optimization
(Articles)
Zixin Lu
,
Jiaqi Zhu
,
Yufeng Gui
Applied Mathematics
Vol.9 No.6
,June 29, 2018
DOI:
10.4236/am.2018.96051
826
Downloads
1,535
Views
Citations
Open Banking and Information Service: A Strategic Relationship in the FinTech World
(Articles)
Sadia Sharmin
,
Mani Prabha
,
Fatema Tuz Johora
,
Nur Mohammad
,
Md Azad Hossain
Open Journal of Business and Management
Vol.12 No.5
,September 30, 2024
DOI:
10.4236/ojbm.2024.125186
164
Downloads
1,058
Views
Citations
Retail Pricing under Contract Self-Selection: An Empirical Exploration
(Articles)
Yuanfang Lin
,
Lianhua Li
Technology and Investment
Vol.4 No.1B
,January 17, 2013
DOI:
10.4236/ti.2013.41B007
3,370
Downloads
5,061
Views
Citations
Research on the Tourism Effect and Marketing Strategy of Convention & Exposition Industry: A Case Study of Shenzhen City of China
(Articles)
Rong Wu
,
Mu Zhang
Journal of Service Science and Management
Vol.6 No.2
,June 10, 2013
DOI:
10.4236/jssm.2013.62015
9,757
Downloads
14,252
Views
Citations
Social Media in Science Marketing-Framework, Instruments, and Strategies. Cases from German Research Institutes
(Articles)
Oliver Mauroner
,
Dorit Fauck
Open Journal of Business and Management
Vol.2 No.3
,July 29, 2014
DOI:
10.4236/ojbm.2014.23030
4,746
Downloads
7,821
Views
Citations
Does Environmental Innovation Produce License: A Customer-Based Brand Equity Perspective?
(Articles)
Qiong Yao
,
Heng Fang
American Journal of Industrial and Business Management
Vol.8 No.1
,January 19, 2018
DOI:
10.4236/ajibm.2018.81007
1,058
Downloads
2,167
Views
Citations
Research on the Marketing Strategy of New Energy Vehicles in SL Company
(Articles)
Jihua Zhang
,
Rong Wang
American Journal of Industrial and Business Management
Vol.9 No.2
,February 21, 2019
DOI:
10.4236/ajibm.2019.92020
3,531
Downloads
12,935
Views
Citations
Optimization of Marketing Strategy for “E-Commerce Live Streaming + Agricultural Products” in the New Media Era
(Articles)
Xinyu Huang
American Journal of Industrial and Business Management
Vol.13 No.10
,October 30, 2023
DOI:
10.4236/ajibm.2023.1310061
658
Downloads
2,906
Views
Citations
Research on Apple’s Social Media Marketing Strategies: Focus on the Improvement of the iPhone 15 Launch
(Articles)
Gomes Naurio Alfredo Jeremias
,
Lei Zhang
Open Access Library Journal
Vol.12 No.6
,June 27, 2025
DOI:
10.4236/oalib.1113641
17
Downloads
140
Views
Citations
<
1
2
3
...
>
Follow SCIRP
Contact us
customer@scirp.org
+86 18163351462(WhatsApp)
1655362766
Paper Publishing WeChat
Free SCIRP Newsletters
Home
Journals A-Z
Subject
Books
Sitemap
Contact Us
About SCIRP
Publication Fees
For Authors
Peer-Review Issues
Special Issues
News
Service
Manuscript Tracking System
Subscription
Translation & Proofreading
FAQ
Volume & Issue
Policies
Open Access
Publication Ethics
Preservation
Retraction
Privacy Policy
Copyright © 2006-2025 Scientific Research Publishing Inc. All Rights Reserved.
Top