Employer Branding - Articles - Scientific Research Publishing

Emotional Connect between Brand and Consumer through Sensory Branding (Articles)

Makarand Upadhyaya

American Journal of Industrial and Business Management Vol.7 No.4，April 6, 2017

DOI: 10.4236/ajibm.2017.74025 7,268 Downloads 12,794 Views Citations
Retail Brand Equity: Measurements through Brand Policy and Store Formats (Articles)

Magali Jara

American Journal of Industrial and Business Management Vol.8 No.3，March 20, 2018

DOI: 10.4236/ajibm.2018.83038 2,200 Downloads 6,381 Views Citations
Service Branding: A Perspective of Value Co-Creation Orientation (Articles)

Tianze Li, Haiying Wei

Journal of Service Science and Management Vol.11 No.2，April 28, 2018

DOI: 10.4236/jssm.2018.112018 1,866 Downloads 15,802 Views Citations
Beyond the Screen: Moroccan Women Crafting Digital Empowerment through Personal Branding in Social Media (Articles)

Chaimae El Idrissi Amiri, Tayeb Ghourdou

Open Journal of Social Sciences Vol.12 No.3，March 25, 2024

DOI: 10.4236/jss.2024.123021 346 Downloads 1,633 Views Citations
This article belongs to the Special Issue on Social Media and Communications
Collaborative AI Enabled Place Branding: A Hybrid-Narrative Review and Prospects for Future Research (Articles)

Liying Chen, Ziqi Wang, Hongli Pang

Open Journal of Social Sciences Vol.12 No.4，April 28, 2024

DOI: 10.4236/jss.2024.124037 151 Downloads 751 Views Citations
Emotionally Resonant Branding: The Role of AI in Synthesising Dynamic Brand Images for Artists in the Music Industry (Articles)

Kaveen Prabodhya Thivanka Liyanage Weliweriya Liyanage, Himendra Balalle

Open Journal of Applied Sciences Vol.14 No.9，September 27, 2024

DOI: 10.4236/ojapps.2024.149175 150 Downloads 1,407 Views Citations
Hospital Employer Attractiveness Considering the Increasing Shortage of Skilled Medical Professionals—A German Review (Articles)

Joachim Merk, Anke Rahmel

Journal of Biosciences and Medicines Vol.4 No.12，December 1, 2016

DOI: 10.4236/jbm.2016.412001 1,967 Downloads 3,405 Views Citations
Organizational Condition of Private Schools and Colleges in Nueva Ecija (Articles)

Kim Edward S. Santos, Carl Louie R. Nocum

Open Access Library Journal Vol.7 No.2，February 17, 2020

DOI: 10.4236/oalib.1106112 765 Downloads 1,721 Views Citations
Why Are Employers’ Duties Relating to Health, Safety and Welfare Not Understood or Not Known? (Articles)

Rodney McDermott

Open Journal of Safety Science and Technology Vol.12 No.4，December 27, 2022

DOI: 10.4236/ojsst.2022.124011 201 Downloads 1,057 Views Citations
Impact of Information Security Management System on Firm Financial Performance: Perspective of Corporate Reputation and Branding (Articles)

Syed Asad Abbas Bokhari, Shahid Manzoor

American Journal of Industrial and Business Management Vol.12 No.5，May 26, 2022

DOI: 10.4236/ajibm.2022.125048 713 Downloads 4,433 Views Citations
A Review on Apparel Fashion Trends, Visual Merchandising and Fashion Branding (Articles)

Sonkar P. Akhilendra, Muthusamy Aravendan

Intelligent Information Management Vol.15 No.3，May 9, 2023

DOI: 10.4236/iim.2023.153007 1,033 Downloads 6,856 Views Citations
B2B Marketing—Social Marketing (Articles)

Delores Leonard

Open Journal of Business and Management Vol.13 No.2，March 6, 2025

DOI: 10.4236/ojbm.2025.132047 151 Downloads 760 Views Citations
Project Management in Higher Education Marketing: A Study on Leveraging Mentorship Programs to Enhance Brand Visibility and Student Recruitment at United African University of Tanzania (Articles)

Nelsen A. Rahul

American Journal of Industrial and Business Management Vol.14 No.5，May 29, 2024

DOI: 10.4236/ajibm.2024.145038 291 Downloads 982 Views Citations

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