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Study on the Influence Path of Brand Virtual Community Interaction on Customer Loyalty
(Articles)
Shupan Wang
,
Jinhua Tong
,
Danting Zhou
Open Journal of Business and Management
Vol.4 No.1
,January 25, 2016
DOI:
10.4236/ojbm.2016.41016
4,591
Downloads
6,466
Views
Citations
The Study of the Effect of Virtual Brand Community Interaction on Impulse Buying: The Moderating Role of Self-Construal
(Articles)
Chao Liu
,
Feiyan Liu
Open Journal of Business and Management
Vol.8 No.2
,January 16, 2020
DOI:
10.4236/ojbm.2020.82026
1,121
Downloads
2,772
Views
Citations
Evolutionary Game of User Knowledge Sharing Behaviors in Enterprise Brand Virtual Community: Influence of Multiple Level Factors
(Articles)
Chengyi Le
,
Peipei Li
,
Ya Zeng
Journal of Human Resource and Sustainability Studies
Vol.9 No.1
,February 3, 2021
DOI:
10.4236/jhrss.2021.91001
479
Downloads
1,183
Views
Citations
Study on the Strategy of Customer Participation in Service Innovation in Virtual Community
(Articles)
Shi Zeng
American Journal of Industrial and Business Management
Vol.8 No.6
,June 14, 2018
DOI:
10.4236/ajibm.2018.86099
807
Downloads
2,704
Views
Citations
The Path and Mechanism of the Influence of Social Capital on Customer Citizenship Behavior in Virtual Community Environment
(Articles)
Hongyu Liu
American Journal of Industrial and Business Management
Vol.10 No.6
,June 10, 2020
DOI:
10.4236/ajibm.2020.106074
482
Downloads
1,468
Views
Citations
The Impacts of Website Characteristics and Customer Participation on Citizenship Behaviors: The Mediating Role of Co-Creation Experience in Virtual Brand Communities
(Articles)
Yong Zhang
,
Lu Chen
Advances in Applied Sociology
Vol.7 No.4
,April 18, 2017
DOI:
10.4236/aasoci.2017.74009
1,777
Downloads
4,175
Views
Citations
Exploring Tutor and Student Experiences in Online Synchronous Learning Environments in the Performing Arts
(Articles)
Susi Peacock
,
Sue Murray
,
John Dean
,
Douglas Brown
,
Simon Girdler
,
Bianca Mastrominico
Creative Education
Vol.3 No.7
,November 28, 2012
DOI:
10.4236/ce.2012.37186
5,691
Downloads
8,918
Views
Citations
Factors That Influence Healthcare Professionals’ Online Interaction in a Virtual Community of Practice
(Articles)
Faith Ikioda
,
Sally Kendall
,
Fiona Brooks
,
Anna De Liddo
,
Simon Buckingham Shum
Social Networking
Vol.2 No.4
,October 30, 2013
DOI:
10.4236/sn.2013.24017
4,319
Downloads
8,675
Views
Citations
The Influence of Memetic Primers in Online Comments in Video Game Blogs
(Articles)
Ibrahim Yucel
Advances in Internet of Things
Vol.2 No.3
,July 26, 2012
DOI:
10.4236/ait.2012.23008
6,066
Downloads
10,905
Views
Citations
A Generic Service Architecture for Secure Ubiquitous Computing Systems
(Articles)
Shudong Chen
,
Johan Lukkien
,
Richard Verhoeven
Int'l J. of Communications, Network and System Sciences
Vol.5 No.1
,December 31, 2011
DOI:
10.4236/ijcns.2012.51007
4,548
Downloads
8,168
Views
Citations
The Role of the “Inter-Life” Virtual World as a Creative Technology to Support Student Transition into Higher Education
(Articles)
Alison M. Devlin
,
Vic Lally
,
Brian Canavan
,
Jane Magill
Creative Education
Vol.4 No.7B
,July 19, 2013
DOI:
10.4236/ce.2013.47A2025
5,799
Downloads
10,250
Views
Citations
This article belongs to the Special Issue on
Higher Education
The Virtual Community of Practice for School Principals: A Professional Development Method
(Articles)
Monique Lambert
,
Yamina Bouchamma
Creative Education
Vol.12 No.2
,February 25, 2021
DOI:
10.4236/ce.2021.122030
492
Downloads
2,395
Views
Citations
Evaluation Method of Information Dissemination Efficiency within Professional Virtual Community: Based on Chinese College and University Students
(Articles)
Huawei Zhi
,
Tao Guo
Advances in Journalism and Communication
Vol.12 No.1
,February 8, 2024
DOI:
10.4236/ajc.2024.121005
47
Downloads
168
Views
Citations
Analysis of Factors Influencing the Strategic Choice of Brand Architecture
(Articles)
Cancan Lu
Open Journal of Social Sciences
Vol.2 No.9
,August 26, 2014
DOI:
10.4236/jss.2014.29005
6,877
Downloads
8,484
Views
Citations
Analysis of the Value of Brand Equity from the Perspective of Consumer Psychology
(Articles)
Lintong Jiao
Open Journal of Social Sciences
Vol.6 No.12
,December 17, 2018
DOI:
10.4236/jss.2018.612007
1,357
Downloads
3,212
Views
Citations
Consumers’ Perceived Brand Aspiration and Its Impact on Intention to Pay Price Premium: Moderating Role of Brand Jealousy
(Articles)
S. Sreejesh
Theoretical Economics Letters
Vol.5 No.2
,April 20, 2015
DOI:
10.4236/tel.2015.52033
7,833
Downloads
11,563
Views
Citations
Research on the Influence of Conflicting Brand Crisis Information on Consumers’ Brand Attitude
(Articles)
Jiuqun He
American Journal of Industrial and Business Management
Vol.6 No.5
,May 19, 2016
DOI:
10.4236/ajibm.2016.65056
2,357
Downloads
3,884
Views
Citations
RETRACTED:
The Influence Factors of Brand Loyalty: Mobile Phone Industry
(Articles)
Zyeinyelkhaan Khundyz
American Journal of Industrial and Business Management
Vol.8 No.6
,June 27, 2018
DOI:
10.4236/ajibm.2018.86108
1,724
Downloads
6,341
Views
Citations
The Effect of Drama Types and Brand Familiarity on Brand Attitude in Brand Placement
(Articles)
Ziying Liu
,
Ding Pan
,
Ya Xu
American Journal of Industrial and Business Management
Vol.9 No.3
,March 14, 2019
DOI:
10.4236/ajibm.2019.93033
1,222
Downloads
2,644
Views
Citations
Analysis of the Problems, Causes and Countermeasures in the Brand Construction of the Postgraduate Entrance Examination Institutions
(Articles)
Yuanle Cheng
,
Hai Hu
Open Journal of Business and Management
Vol.8 No.2
,January 16, 2020
DOI:
10.4236/ojbm.2020.82025
1,201
Downloads
2,261
Views
Citations
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