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Big Data Usage in the Marketing Information System
(Articles)
Alexandre Borba Salvador
,
Ana Akemi Ikeda
Journal of Data Analysis and Information Processing
Vol.2 No.3
,August 28, 2014
DOI:
10.4236/jdaip.2014.23010
12,273
Downloads
19,996
Views
Citations
The Impact of the Imitation and Innovation Marketing in Services the Case of the Banks and Insurance
(Articles)
Mohamed Cherchem
Technology and Investment
Vol.3 No.2
,May 29, 2012
DOI:
10.4236/ti.2012.32008
9,507
Downloads
14,874
Views
Citations
On Leadership and It’s Marketing
(Articles)
Jinzhang Gao
Open Journal of Leadership
Vol.2 No.4
,October 23, 2013
DOI:
10.4236/ojl.2013.24011
7,104
Downloads
11,584
Views
Citations
Quality Perception Evaluation: A Case Study of a Private Bank Branch in Campina Grande, PB
(Articles)
Allan Carlos Alves
,
Ângela Maria Cavalcanti Ramalho
,
Sandra Sereide Ferreira da Silva
,
Cicero de Sousa Lacerda
,
Juaceli Araújo Lima
,
Fabio Adriano Pereira da Silva
iBusiness
Vol.7 No.2
,June 18, 2015
DOI:
10.4236/ib.2015.72011
5,619
Downloads
6,565
Views
Citations
Blockchain Economics and Marketing
(Articles)
Frank T. Lorne
,
Sriram Daram
,
Rutha Frantz
,
Naveen Kumar
,
Athif Mohammed
,
Amit Muley
Journal of Computer and Communications
Vol.6 No.12
,December 26, 2018
DOI:
10.4236/jcc.2018.612011
1,920
Downloads
5,798
Views
Citations
Obesity Levels in the Russian Federation—A Risk Reduction Portfolio Management Corporate Governance Approach to the Bio-Psycho-Social Influence of Marketing Projects in the Russian Fast Food Industry
(Articles)
Valeriya Marchenko
Open Journal of Social Sciences
Vol.8 No.8
,August 24, 2020
DOI:
10.4236/jss.2020.88025
388
Downloads
1,869
Views
Citations
What Do Consumers Know about Corporate Responsible Management? A Case Study of Eight World-Leading Brands and Their Branding Strategy
(Articles)
Mary B. Frambo
,
Hans Kok
,
Bruno Fon
Journal of Human Resource and Sustainability Studies
Vol.10 No.1
,March 14, 2022
DOI:
10.4236/jhrss.2022.101007
285
Downloads
1,203
Views
Citations
Cross-Border Bean Market Performance in Western Kenya and Eastern Uganda
(Articles)
Lianda Wanyonyi Mauyo
,
Jonas N. Chianu
,
Bernard Kibet Nassiuma
,
Richard Onyango Musebe
Journal of Service Science and Management
Vol.3 No.4
,December 28, 2010
DOI:
10.4236/jssm.2010.34057
6,552
Downloads
12,330
Views
Citations
An Innovative Marketing Model Based on AIDA: - A Case from E-bank Campus-marketing by China Construction Bank
(Articles)
Jiangyu Li
,
Haibo Yu
iBusiness
Vol.5 No.3B
,November 8, 2013
DOI:
10.4236/ib.2013.53B010
7,559
Downloads
12,311
Views
Citations
Internal Marketing and Marketing Effectiveness of Hotel Industry in Rivers State
(Articles)
N. Gladson Nwokah
,
Joyce Tamunosaki Briggs
Journal of Human Resource and Sustainability Studies
Vol.5 No.4
,December 12, 2017
DOI:
10.4236/jhrss.2017.54021
2,599
Downloads
8,023
Views
Citations
7 Pillars of Digital Transformation Framework for Continuous Business Growth
(Articles)
Yasaman Javadi
iBusiness
Vol.14 No.3
,September 13, 2022
DOI:
10.4236/ib.2022.143011
218
Downloads
1,560
Views
Citations
A Conceptual Framework to Unmask the Relationship between Marketing Mix Strategies, Marketing Culture and Sales Performance of Ugandan Manufacturing Firms
(Articles)
Mabel Birungi Komunda
,
Aihie Osarenkhoe
,
Daniella Fjellström
,
Justus Katusabe
,
Victor Nyongyera
Journal of Service Science and Management
Vol.16 No.6
,November 24, 2023
DOI:
10.4236/jssm.2023.166037
137
Downloads
724
Views
Citations
The Future of Marketing: How Predictive Modeling Optimizes Campaign Strategies
(Articles)
Leila Sadrnia
iBusiness
Vol.15 No.4
,December 29, 2023
DOI:
10.4236/ib.2023.154018
145
Downloads
904
Views
Citations
The Effect of Consumer Attitude on the Effect of Social Media Marketing on Hospital Promotion Activities through Content Marketing
(Articles)
Busra Yuceer
,
Omer Faruk Sarkbay
,
Murat Basal
Open Journal of Social Sciences
Vol.12 No.2
,February 27, 2024
DOI:
10.4236/jss.2024.122021
61
Downloads
286
Views
Citations
How a Key Currency Functions as an International Liquidity Provision and Insurance System
(Articles)
Masayuki Otaki
Theoretical Economics Letters
Vol.3 No.1
,February 26, 2013
DOI:
10.4236/tel.2013.31007
4,509
Downloads
7,483
Views
Citations
Contagion of Sovereign Debt in the Eurozone
(Articles)
Astrid Ayala
,
Szabolcs Blazsek
Theoretical Economics Letters
Vol.4 No.1
,February 18, 2014
DOI:
10.4236/tel.2014.41016
3,458
Downloads
5,003
Views
Citations
Modern Sovereign Money—Part II: A Synthesis of the Chicago Plan, Sovereign Money, and the Modern Money Theory
(Articles)
Christian Etzrodt
Open Journal of Social Sciences
Vol.6 No.9
,September 5, 2018
DOI:
10.4236/jss.2018.69008
1,101
Downloads
3,216
Views
Citations
A Dynamic Model of Strategic Allocation of Sovereign Wealth Funds
(Articles)
Kouakou Thiédjé Gaudens-Omer
Theoretical Economics Letters
Vol.9 No.1
,February 1, 2019
DOI:
10.4236/tel.2019.91013
1,233
Downloads
2,714
Views
Citations
Revisiting Vattel’s Law of Nations to Discern the Classical Principles of the International Investment Law
(Articles)
Anuj Kumar Vaksha
,
Surya Prakash Singh
Beijing Law Review
Vol.11 No.1
,March 23, 2020
DOI:
10.4236/blr.2020.111019
457
Downloads
1,493
Views
Citations
Optimal Sovereign Debt Relief and Exclusion with Unobservable Physical Capital
(Articles)
Laura Marsiliani
,
Thomas I. Renström
,
Narongchai Yaisawang
Theoretical Economics Letters
Vol.14 No.1
,February 29, 2024
DOI:
10.4236/tel.2024.141018
46
Downloads
187
Views
Citations
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