Improving Competitive Advantage of Chinese Sports Brand through Brand Management

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ISSN Print: 2152-7245
ISSN Online: 2152-7261
www.scirp.org/journal/me
E-mail: me@scirp.org

"Improving Competitive Advantage of Chinese Sports Brand through Brand Management"
written by Chuming Hu,
published by Modern Economy, Vol.6 No.4, 2015

has been cited by the following article(s):

[1]	The Development of Li Ning—How to Build a Unique Sporting Brand
	Highlights in Business, Economics and Management, 2023

[2]	Analysis of the brand image transformation of Chinese sportswear and sports shoe brands——Based on the cases of Li Ning and Anta
	Academic Journal of Business & Management, 2022

[3]	Analysis of Factors Affecting the Development of Sport Apparel Brand
	Sport Management Journal, 2021

[4]	Model Proses Bisnis ERP, Pengendalian Manajemen dan Keunggulan Kompetitif
	2021

[5]	تحلیل عوامل مؤثر بر توسعه برند پوشاک ورزشی‎
	2021

[6]	Análisis de fuentes de presión laboral y satisfacción laboral en docentes de la Universidad Peruana Unión, 2018
	2019

[7]	The Relationship Between Brand Perception Dimension with Branding's Top Clubs of Basketball and Handball Iran to Considering the Role of Mediator Fans …
	2018

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[1]	A Study on The Basic Connotation, Realistic Issues and Implementation Paths of High-quality Development of China's Sports Industry International Theory and Practice in Humanities and Social Sciences, 2025 DOI:10.70693/itphss.v2i1.108

[2]	The Development of Li Ning — How to Build a Unique Sporting Brand Highlights in Business, Economics and Management, 2023 DOI:10.54097/hbem.v5i.5113