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has been cited by the following article:

• TITLE: The Study of Consumer Psychology in China from the Perspective of Informatics

  AUTHORS: Xiaotong Deng

  KEYWORDS: Information Science, Consumer Psychology, Metrology

  JOURNAL NAME: Open Access Library Journal, Vol.11 No.1, January 22, 2024

  ABSTRACT: The purpose of this study is to investigate the status of consumer psychology research in commercial marketing in China. Using the network open source data and the bibliometric method of informatics, the relevant results are obtained to support the in-depth investigation. Based on the effective research results, the paper discusses macroscopically and gives suggestions on promoting consumption from three levels: state, institution, and individual.