Article citationsMore>>

Martin, B.A.S., Lang, B. and Wong, S. (2003) Conclusion Explicitness in Advertising: The Moderating Role of Need for Cognition (NFC) and Argument Quality (AQ) on Persuasion. Journal of Advertising, 32, 57-66.
https://doi.org/10.1080/00913367.2003.10639148

has been cited by the following article:

Follow SCIRP
Twitter Facebook Linkedin Weibo
Contact us
+1 323-425-8868
customer@scirp.org
WhatsApp +86 18163351462(WhatsApp)
Click here to send a message to me 1655362766
Paper Publishing WeChat
Free SCIRP Newsletters
Copyright © 2006-2024 Scientific Research Publishing Inc. All Rights Reserved.
Top