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Pattern and Policies of Mainland China’s MICE Industry

DOI: 10.4236/chnstd.2012.12002    5,359 Downloads   12,142 Views   Citations

ABSTRACT

China’s MICE industry has witnessed rapid growth over the past decade. In the mainland China, however, its further development is affected by deficiencies in the planning and controlling policies. This short report will introduce the pattern of its MICE industry, discuss the merits and deficiencies of local and state-level policies, so as to explore directions for institutional improvement. The division of five econoimic zones was first put forward by Feng Jun (2006) with a view to promoting exhibition business in mainland China. The framework was later enriched by Zhang Wei, Vice Chairman of the China Council for the Promotion of International Trade. This short report illustrates the detailed features of each eco-nomic zone, as well as their incentive policies, with the hope of helping the local and central governments in their policy-making for MICE industry.

Conflicts of Interest

The authors declare no conflicts of interest.

Cite this paper

Wu, J. & Xiao, X. (2012). Pattern and Policies of Mainland China’s MICE Industry. Chinese Studies, 1, 5-8. doi: 10.4236/chnstd.2012.12002.

References

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[4] Ningbo Municipal Government (2007). Notice on prompting the construction of Ningbo international conference exhibition center. No. 60. Ningbo, PRC: Ningbo Local Government Printing Office.
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