Journal of Behavioral and Brain Science

Journal of Behavioral and Brain Science

ISSN Print: 2160-5866
ISSN Online: 2160-5874
www.scirp.org/journal/jbbs
E-mail: jbbs@scirp.org
"Quantitative Objective Assessment of Websites by Neurocode-Tracking in Combination with Eye-Tracking"
written by Wilfried Dimpfel, Andrè Morys,
published by Journal of Behavioral and Brain Science, Vol.4 No.8, 2014
has been cited by the following article(s):
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[1] Relative importance of neuromarketing in support of banking service users
Šević, I Radojević, A Šević - Marketing, 2022
[2] Evaluating cognitive processing and preferences through brain responses towards country of origin for wines: the role of gender and involvement
2021
[3] Unlocking the Subconscious Consumer Bias: A Survey on the Past, Present, and Future of Hybrid EEG Schemes in Neuromarketing
2021
[4] Attentional and Emotional Engagement of Sustainability in Tourism Marketing: Electroencephalographic (EEG) and Peripheral Neuroscientific Approach
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[5] Eye tracking v marketingu
THESIS, 2020
[6] Application of Neuroscience in the Area of Sustainability: Mapping the Territory
2020
[7] Measuring Readers Flow State with a High Medium Interactivity Online News Story
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[8] Using Implicit Job Seeker Preferences to Improve Job Recommendation Ranking
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[9] A STUDY OF BANKING MARKETERS'PERCEPTION REGARDING THE USE OF NEUROMARKETING TECHNIQUES IN BANKING SERVICES.
2019
[10] Eye-tracking in Marketing Research
2019
[11] A STUDY OF BANKING MARKETERS'PERCEPTION REGARDING THE USE OF NEUROMARKETING TECHNIQUES IN BANKING SERVICES
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[12] Avaliação do efeito país de origem para vinhos brasileiros: um estudo experimental aplicando a ferramenta eletroencefalografia (EEG)
Thesis, 2018
[13] Combining eye tracking, pupil dilation and EEG analysis for predicting web users click intention
Information Fusion, 2017
[14] Biometric information fusion for web user navigation and preferences analysis: An overview
Information Fusion, 2017
[15] Predicting Web user click intention using pupil dilation and electroencephalogram analysis
2016
[16] Neuromarketing: Neurocode-Tracking in Combination with Eye-Tracking for Quantitative Objective Assessment of TV Commercials
Journal of Behavioral and Brain Science, 2015
[17] Eye tracking and EEG features for salient Web object identification
2015
[18] How neuroscience-based research methodologies can deliver new insights to marketers
[19] Članci/Papers
Perica Macura
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