Social Media in Science Marketing-Framework, Instruments, and Strategies. Cases from German Research Institutes

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ISSN Print: 2329-3284
ISSN Online: 2329-3292
www.scirp.org/journal/ojbm
E-mail: ojbm@scirp.org

"Social Media in Science Marketing-Framework, Instruments, and Strategies. Cases from German Research Institutes"
written by Oliver Mauroner, Dorit Fauck,
published by Open Journal of Business and Management, Vol.2 No.3, 2014

has been cited by the following article(s):

[1]	Hochschulkommunikation in Online-Medien und Social Media
	Forschungsfeld Hochschulkommunikation, 2019

[2]	Measuring the Success of Social Media: Matching Identified Success Factors to Social Media KPIs
	2019

[3]	How Researchers Use Social Media to Promote their Research and Network with Industry
	2017

[4]	Marketing, Vertrieb und Distribution
	2015

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[1]	Forschungsfeld Hochschulkommunikation 2019 DOI:10.1007/978-3-658-22409-7_17