American Journal of Industrial and Business Management

American Journal of Industrial and Business Management

ISSN Print: 2164-5167
ISSN Online: 2164-5175
www.scirp.org/journal/ajibm
E-mail: ajibm@scirp.org
"Emotional Connect between Brand and Consumer through Sensory Branding"
written by Makarand Upadhyaya,
published by American Journal of Industrial and Business Management, Vol.7 No.4, 2017
has been cited by the following article(s):
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[1] Influence of online sensory branding experiences on brand loyalty in South Africa
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[2] Role of Olfactory Brand in Sensory Marketing
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[4] Desired sensory branding strategies in-store versus online: the skincare industry
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[6] Garso naudojimas ženklodaroje
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[7] The Impact of Sensory Branding on Tourist Experience
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[8] Electronic Bikes Brand Awareness in Hanoi: Vietnam Green Consumptions
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[9] O marketing sensorial na otimização da experiência, conexão emocional e lealdade do consumidor-o Caso Claus Porto
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[10] THE EFFECT OF SENSORY MARKETING ELEMENTS ON REPURCHASE INTENTION OF PAKISTAN AIRLINES
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[11] Effect of multisensory branding on purchase intention at cafes in Pakistan
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[12] Turizmde sosyal medya iletişiminin, duyusal markalama, müşteri değeri ve sadakatine etkisi: Ayvalık'ta konaklayan yerli turist algılamaları
2021
[13] Análisis de la implementación del audio branding en la comunicación corporativa de supermercados plaza vea dirigida a la generación millennial de la ciudad de …
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[14] An Emotional Timing: Influencing Patient's Perceived Emotions Using Audio Sensory Cues Through Musical Tempo
2021
[15] A Research on Sensory Branding of Hotels and Its Impacts on Tourist Experience: Case of Izmir
2020
[16] Sensory Branding: A New Era in Dentistry
Online Journal of Dentistry & Oral Health, 2020
[17] Sensory Branding in Tourism Promotion
Journal of Social Sciences and Humanities, 2019
[18] Misleading Consumers by Unfair Advertising; Competition Law in Sri Lanka (SL)
2019
[19] SCIENCE OF CONSUMER EMOTIONS
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[20] Relevância da experiência sensorial do consumidor em lojas de roupa físicas
2018
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