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Antecedents to Customer Engagement: Moderating Role of Media Richness of Brand Pages
(Articles)
Aditi Gosain
,
Mukta Srivastava
,
Deepanvita Gupta
Theoretical Economics Letters
Vol.9 No.7
,October 14, 2019
DOI:
10.4236/tel.2019.97161
836
Downloads
3,123
Views
Citations
An Empirical Study on the Influence of Atypical Visitors’ Interactive Learning on Exhibition Brand Equity
(Articles)
Wanyun Zhang
,
Xin Mai
,
Simin Huang
,
Peng Ju
iBusiness
Vol.12 No.2
,May 6, 2020
DOI:
10.4236/ib.2020.122003
653
Downloads
1,689
Views
Citations
Fashion and Brand Awareness: An Evidence-Based Approach to the Analysis of Distinctive Elements in Communication
(Articles)
Giovanni Maria Conti
,
Alessandra Mazzola
,
Martina Motta
,
Margherita Pillan
Journal of Textile Science and Technology
Vol.6 No.4
,November 4, 2020
DOI:
10.4236/jtst.2020.64015
600
Downloads
3,210
Views
Citations
Exploring the Nexus between Packaging, Quality, Equity and Loyalty in Drug Industry
(Articles)
Peter Kwasi Oppong
,
Joseph Owusu
,
Paul Hammond
,
Edmond Amissah
Open Journal of Business and Management
Vol.10 No.5
,September 7, 2022
DOI:
10.4236/ojbm.2022.105121
161
Downloads
783
Views
Citations
A Study on the Core Values of the Brand
(Articles)
Xiangyin Li
,
Cui Sun
Journal of Service Science and Management
Vol.8 No.6
,December 23, 2015
DOI:
10.4236/jssm.2015.86087
7,426
Downloads
11,428
Views
Citations
Current Situation, Problems and Countermeasures of Brand Construction of Agricultural Products in Hubei Province
(Articles)
Ming Luo
Open Journal of Business and Management
Vol.7 No.3
,June 5, 2019
DOI:
10.4236/ojbm.2019.73081
1,240
Downloads
2,816
Views
Citations
Strong Words or Moderate Words: A Comparison of the Reliability and Validity of Responses on Attitude Scales
(Articles)
Bruce B. Frey
,
Lisa M. Edwards
Psychology
Vol.2 No.1
,February 25, 2011
DOI:
10.4236/psych.2011.21008
6,317
Downloads
12,201
Views
Citations
Psychological effects of infertility in clinical varicocele patients
(Articles)
Ali Asghar Ketabchi
,
Mahsa Ketabchi
Health
Vol.3 No.8
,August 10, 2011
DOI:
10.4236/health.2011.38083
5,480
Downloads
10,063
Views
Citations
A Survey-Based Discussion on Perception and Attitude towards CSR in China
(Articles)
Yiming Wu
Creative Education
Vol.4 No.4
,April 15, 2013
DOI:
10.4236/ce.2013.44040
8,859
Downloads
12,682
Views
Citations
Motivation and Attitude: Two Important Non-Intelligence Factors to Arouse Students’ Potentialities in Learning English
(Articles)
Yi Liu
Creative Education
Vol.5 No.14
,August 15, 2014
DOI:
10.4236/ce.2014.514140
10,097
Downloads
15,720
Views
Citations
Does the Metacognitive Attitude Predict Work Motivation in Italian Teachers?
(Articles)
Paola Magnano
,
Giuseppe Santisi
,
Tiziana Ramaci
Open Journal of Social Sciences
Vol.2 No.12
,December 26, 2014
DOI:
10.4236/jss.2014.212014
3,519
Downloads
4,844
Views
Citations
Investigating the Relationship between Positive Self-Concept and Success of Academic Staffs at University of Guilan, Iran
(Articles)
Abbas Sadeghi
,
Setareh Azizi
,
Samane Moosa Poor
Psychology
Vol.6 No.16
,December 31, 2015
DOI:
10.4236/psych.2015.616212
3,487
Downloads
4,324
Views
Citations
Knowledge, Attitude and Practices about Colostrum Feeding among Pregnant Women in Military Hospital Rawalpindi of Pakistan
(Articles)
Rifat Aisha
,
Fakhar Batool
,
Saema Sultana
Open Journal of Nursing
Vol.6 No.4
,April 28, 2016
DOI:
10.4236/ojn.2016.64032
3,476
Downloads
7,963
Views
Citations
Knowledge and Attitude towards Ionizing Radiation among Patients Attending the King Khalid Hospital Najran, Saudi Arabia
(Articles)
Mana Goblan Almatared
,
Ali Mohammed Almansour
,
Abdulrazak Eissa Alquidaihi
,
Hakeem Olatunde Agbaje
,
Ali Saleh Almutared
Journal of Biosciences and Medicines
Vol.5 No.10
,October 30, 2017
DOI:
10.4236/jbm.2017.510008
1,507
Downloads
4,821
Views
Citations
Public Perception of the Attitude of Drivers on Abuja Roads
(Articles)
Faith A. Obafemi
,
Sam B. Obafemi
Psychology
Vol.12 No.12
,December 31, 2021
DOI:
10.4236/psych.2021.1212125
153
Downloads
1,083
Views
Citations
Attitude, Practice, and Factors Affecting Contraceptive Use among Women Attending Postnatal Care in a Tertiary Health Facility in Jos North LGA, Plateau State, Nigeria
(Articles)
Kingsley Chinedu Okafor
,
David Victor Omeiza
,
Lucy Ochanya Idoko
,
Effiong Anne Inyangobong
,
Ochuma Emmanuel Unubi
,
Amos Paul Bassi
Open Journal of Obstetrics and Gynecology
Vol.12 No.8
,August 23, 2022
DOI:
10.4236/ojog.2022.128069
182
Downloads
1,748
Views
Citations
Study on the Construction of Enterprise Quality Culture for Brand Strategy
(Articles)
Zhi Gao
,
Jinfu Ye
,
Yi Huang
iBusiness
Vol.4 No.3
,September 28, 2012
DOI:
10.4236/ib.2012.43033
6,687
Downloads
11,149
Views
Citations
The Effect of Crisis Processing Capacity on Brand Crisis Reparability
(Articles)
Yi Xiao
,
Qing Li
,
Haiying Wei
Journal of Service Science and Management
Vol.7 No.5
,October 23, 2014
DOI:
10.4236/jssm.2014.75031
3,079
Downloads
4,102
Views
Citations
A Comparative Study of Competitive Brand Based on Customer-Perceived Value—Evidences from IAT
(Articles)
Yaozhong Liu
,
Qifeng Sun
Open Journal of Social Sciences
Vol.3 No.7
,July 24, 2015
DOI:
10.4236/jss.2015.37040
4,470
Downloads
7,151
Views
Citations
Study on the Influence Path of Brand Virtual Community Interaction on Customer Loyalty
(Articles)
Shupan Wang
,
Jinhua Tong
,
Danting Zhou
Open Journal of Business and Management
Vol.4 No.1
,January 25, 2016
DOI:
10.4236/ojbm.2016.41016
4,607
Downloads
6,502
Views
Citations
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