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DOI
Author
Journal
Affiliation
ISSN
Subject
Research on the Relationship between Novelty-Centered Business Model Innovation and Competitive Advantages of Sports Tourism—Based on the Empirical Analysis of Guizhou Province, China
(Articles)
Xinghua Xu
,
Chunyu Yang
,
Juan Ren
Journal of Service Science and Management
Vol.13 No.2
,April 22, 2020
DOI:
10.4236/jssm.2020.132020
863
Downloads
1,604
Views
Citations
Is E-Marketing the Future of Marketing Field
(Articles)
Paulus H. A. Andreki
,
Rashad Yazdanifard
American Journal of Industrial and Business Management
Vol.4 No.7
,July 9, 2014
DOI:
10.4236/ajibm.2014.47040
10,187
Downloads
17,239
Views
Citations
The Effect of Phenomenon in Social Media Marketing Activities
(Articles)
Dilek Kiraz
,
Murat Basal
Open Journal of Business and Management
Vol.12 No.2
,March 21, 2024
DOI:
10.4236/ojbm.2024.122051
97
Downloads
485
Views
Citations
Guerrilla Marketing—Innovative or Parasitic Marketing?
(Articles)
Gerd Nufer
Modern Economy
Vol.4 No.9A
,August 15, 2013
DOI:
10.4236/me.2013.49A001
13,563
Downloads
24,811
Views
Citations
This article belongs to the Special Issue on
Marketing Management
An Analysis of the Motivation of Customer Participation Value Co-Creation in the We-Media: A Study Based on Content Marketing
(Articles)
Xin Wu
,
Feiyan Liu
Open Journal of Business and Management
Vol.6 No.3
,July 30, 2018
DOI:
10.4236/ojbm.2018.63057
1,826
Downloads
4,258
Views
Citations
Analysis on the Construction of Entrepreneur Business Model under the “Internet Accelerated Speed” Environment
(Articles)
Xuejie Zhao
Open Access Library Journal
Vol.6 No.3
,March 20, 2019
DOI:
10.4236/oalib.1105304
479
Downloads
1,193
Views
Citations
Research of Enterprise Storage Ecosystem Based on Storage Theory and Nonlinear Discrete Optimization
(Articles)
Zixin Lu
,
Jiaqi Zhu
,
Yufeng Gui
Applied Mathematics
Vol.9 No.6
,June 29, 2018
DOI:
10.4236/am.2018.96051
728
Downloads
1,309
Views
Citations
Sovereign Marketing: A New Strategy of Marketing
(Articles)
Gouher Ahmed
Theoretical Economics Letters
Vol.7 No.5
,August 18, 2017
DOI:
10.4236/tel.2017.75100
2,474
Downloads
7,811
Views
Citations
This article belongs to the Special Issue on
Economics and Management Strategies
Antibiotics/antibacterial drug use, their marketing and promotion during the post-antibiotic golden age and their role in emergence of bacterial resistance
(Articles)
Godfrey S. Bbosa
,
Norah Mwebaza
,
John Odda
,
David B. Kyegombe
,
Muhammad Ntale
Health
Vol.6 No.5
,February 24, 2014
DOI:
10.4236/health.2014.65059
21,487
Downloads
30,518
Views
Citations
Education Marketing Research
(Articles)
Xiaogang Yang
Theoretical Economics Letters
Vol.6 No.5
,October 21, 2016
DOI:
10.4236/tel.2016.65111
3,431
Downloads
8,730
Views
Citations
E-Marketing and Its Strategies: Digital Opportunities and Challenges
(Articles)
Allam Jaas
Open Journal of Business and Management
Vol.10 No.2
,March 22, 2022
DOI:
10.4236/ojbm.2022.102046
2,196
Downloads
21,144
Views
Citations
Studying the Status of Marketing Mix (7Ps) in Consumer Cooperatives at Ilam Province from Members’ Perspectives
(Articles)
Purashraf Yasanallah
,
Vahid Bidram
American Journal of Industrial and Business Management
Vol.2 No.4
,October 31, 2012
DOI:
10.4236/ajibm.2012.24025
21,212
Downloads
34,814
Views
Citations
Characteristics and Promotion Research on Fashion Clothing E-marketing
(Articles)
Pingping Meng
Creative Education
Vol.3 No.7B
,January 9, 2013
DOI:
10.4236/ce.2012.37B008
10,171
Downloads
15,671
Views
Citations
Comparative Study of Traditional Network Marketing and E-Commerce Marketing Based on Cloud Computing
(Articles)
Min Yin
,
Sheng Liu
American Journal of Industrial and Business Management
Vol.4 No.2
,February 14, 2014
DOI:
10.4236/ajibm.2014.42015
7,846
Downloads
11,956
Views
Citations
Big Data Usage in the Marketing Information System
(Articles)
Alexandre Borba Salvador
,
Ana Akemi Ikeda
Journal of Data Analysis and Information Processing
Vol.2 No.3
,August 28, 2014
DOI:
10.4236/jdaip.2014.23010
12,326
Downloads
18,563
Views
Citations
RETRACTED: Target Verification via Novel Adaptive Segmentation Used to Detect and Track Moving Objects
(Articles)
Ching-Shiang Lee
,
Hsu-Ping Yang
,
Jing-Wein Wang
Open Journal of Applied Sciences
Vol.8 No.10
,October 29, 2018
DOI:
10.4236/ojapps.2018.810038
702
Downloads
1,114
Views
Citations
Research on the Marketing Strategy of New Energy Vehicles in SL Company
(Articles)
Jihua Zhang
,
Rong Wang
American Journal of Industrial and Business Management
Vol.9 No.2
,February 21, 2019
DOI:
10.4236/ajibm.2019.92020
3,134
Downloads
11,074
Views
Citations
Understanding the Factors that Impact the Pre-Launch Phase and New Product Launch Excellence in the Pharmaceutical Industry
(Articles)
Magdy Rabea
American Journal of Industrial and Business Management
Vol.12 No.1
,January 30, 2022
DOI:
10.4236/ajibm.2022.121007
634
Downloads
5,217
Views
Citations
Optimization of Marketing Strategy for “E-Commerce Live Streaming + Agricultural Products” in the New Media Era
(Articles)
Xinyu Huang
American Journal of Industrial and Business Management
Vol.13 No.10
,October 30, 2023
DOI:
10.4236/ajibm.2023.1310061
328
Downloads
1,197
Views
Citations
The Impact of the Imitation and Innovation Marketing in Services the Case of the Banks and Insurance
(Articles)
Mohamed Cherchem
Technology and Investment
Vol.3 No.2
,May 29, 2012
DOI:
10.4236/ti.2012.32008
9,524
Downloads
14,598
Views
Citations
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