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DOI
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Journal
Affiliation
ISSN
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Culture and City Branding: Mega-Events and Iconic Buildings as Fragile Means to Brand the City
(Articles)
Müge Riza
Open Journal of Social Sciences
Vol.3 No.7
,July 24, 2015
DOI:
10.4236/jss.2015.37039
5,158
Downloads
8,505
Views
Citations
What Do Consumers Know about Corporate Responsible Management? A Case Study of Eight World-Leading Brands and Their Branding Strategy
(Articles)
Mary B. Frambo
,
Hans Kok
,
Bruno Fon
Journal of Human Resource and Sustainability Studies
Vol.10 No.1
,March 14, 2022
DOI:
10.4236/jhrss.2022.101007
290
Downloads
1,216
Views
Citations
Reimaging Ethiopia through Destination Branding
(Articles)
Mulugeta Girma
American Journal of Industrial and Business Management
Vol.6 No.2
,February 29, 2016
DOI:
10.4236/ajibm.2016.62019
3,120
Downloads
6,088
Views
Citations
From Audio Branding to Sound Trademark: A Comparative Study in the EU and the US
(Articles)
Xinyu Zhang
Beijing Law Review
Vol.12 No.2
,April 26, 2021
DOI:
10.4236/blr.2021.122023
577
Downloads
2,984
Views
Citations
The Role of Branding on Educational Performance in the Egyptian Private Universities
(Articles)
Amel Rashwan
,
Ayman Shawky
,
Mohamed A. Ragheb
,
Alaa A. Bary
Open Access Library Journal
Vol.5 No.10
,October 15, 2018
DOI:
10.4236/oalib.1104882
800
Downloads
3,222
Views
Citations
Product Endorsements on Instagram: Consumer Perceptions of Influencer Authenticity
(Articles)
Barry Ardley
,
Calista Craig
,
Abi Hunt
,
Claire May
Open Journal of Business and Management
Vol.10 No.3
,May 12, 2022
DOI:
10.4236/ojbm.2022.103065
558
Downloads
2,945
Views
Citations
Relationship between Entrepreneurial Orientation, Firm Resources, SME Branding and Firm’s Performance: Is Innovation the Missing Link?
(Articles)
Muhammad Haroon Hafeez
,
Mohd Noor Mohd Shariff
,
Halim bin Mad Lazim
American Journal of Industrial and Business Management
Vol.2 No.4
,October 31, 2012
DOI:
10.4236/ajibm.2012.24020
8,238
Downloads
16,624
Views
Citations
Emotional Connect between Brand and Consumer through Sensory Branding
(Articles)
Makarand Upadhyaya
American Journal of Industrial and Business Management
Vol.7 No.4
,April 6, 2017
DOI:
10.4236/ajibm.2017.74025
7,065
Downloads
12,056
Views
Citations
Retail Brand Equity: Measurements through Brand Policy and Store Formats
(Articles)
Magali Jara
American Journal of Industrial and Business Management
Vol.8 No.3
,March 20, 2018
DOI:
10.4236/ajibm.2018.83038
1,932
Downloads
5,798
Views
Citations
Service Branding: A Perspective of Value Co-Creation Orientation
(Articles)
Tianze Li
,
Haiying Wei
Journal of Service Science and Management
Vol.11 No.2
,April 28, 2018
DOI:
10.4236/jssm.2018.112018
1,691
Downloads
14,794
Views
Citations
Millenials’ Employer Brand Perception in a German Retail Context
(Articles)
Krummel Daniel
,
Siegfried Patrick
,
Michel Alex
Journal of Human Resource and Sustainability Studies
Vol.8 No.4
,December 22, 2020
DOI:
10.4236/jhrss.2020.84023
811
Downloads
2,792
Views
Citations
This article belongs to the Special Issue on
Human Resource and Sustainable Development
Beyond the Screen: Moroccan Women Crafting Digital Empowerment through Personal Branding in Social Media
(Articles)
Chaimae El Idrissi Amiri
,
Tayeb Ghourdou
Open Journal of Social Sciences
Vol.12 No.3
,March 25, 2024
DOI:
10.4236/jss.2024.123021
60
Downloads
363
Views
Citations
This article belongs to the Special Issue on
Social Media and Communications
Collaborative AI Enabled Place Branding: A Hybrid-Narrative Review and Prospects for Future Research
(Articles)
Liying Chen
,
Ziqi Wang
,
Hongli Pang
Open Journal of Social Sciences
Vol.12 No.4
,April 28, 2024
DOI:
10.4236/jss.2024.124037
11
Downloads
56
Views
Citations
Green Urbanism Incorporating Greenery-Based Conceptual Model towards Attaining a Sustainable Healthy Livable Environment—Dhaka City’s Perspective
(Articles)
Meher Nigar Neema
,
Khandoker Md. Maniruzzaman
,
Akira Ohgai
Current Urban Studies
Vol.1 No.3
,August 29, 2013
DOI:
10.4236/cus.2013.13003
7,870
Downloads
14,241
Views
Citations
Rethinking the Optimal City Size from the Perspective of the City Network
(Articles)
Yuhong Cheng
,
Chujun Ma
Open Journal of Social Sciences
Vol.5 No.5
,May 15, 2017
DOI:
10.4236/jss.2017.55010
1,786
Downloads
4,322
Views
Citations
Impact of Information Security Management System on Firm Financial Performance: Perspective of Corporate Reputation and Branding
(Articles)
Syed Asad Abbas Bokhari
,
Shahid Manzoor
American Journal of Industrial and Business Management
Vol.12 No.5
,May 26, 2022
DOI:
10.4236/ajibm.2022.125048
421
Downloads
3,029
Views
Citations
A Review on Apparel Fashion Trends, Visual Merchandising and Fashion Branding
(Articles)
Sonkar P. Akhilendra
,
Muthusamy Aravendan
Intelligent Information Management
Vol.15 No.3
,May 9, 2023
DOI:
10.4236/iim.2023.153007
444
Downloads
2,961
Views
Citations
Human, Nature, City: From Oblivion to Review
(Articles)
Ali Akbar Taghvaee
,
Maryam Kamyar
,
Amir Moradi
Open Journal of Ecology
Vol.7 No.7
,July 5, 2017
DOI:
10.4236/oje.2017.77030
1,308
Downloads
3,627
Views
Citations
The Social Structure of the City: A Critical Review of Contributing Sociologists
(Articles)
Kamani Priyangika Mathotaarachchi
,
Karawita Arachchige Akalanka Nuwan Thilakarathna
Current Urban Studies
Vol.9 No.2
,May 24, 2021
DOI:
10.4236/cus.2021.92011
480
Downloads
8,982
Views
Citations
Do Central City Promote Economic Growth of Peripheral City? Evidence from Urban Agglomeration in China
(Articles)
Ziqian Wu
Open Journal of Social Sciences
Vol.6 No.5
,May 18, 2018
DOI:
10.4236/jss.2018.65010
780
Downloads
1,723
Views
Citations
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