The network economy is the emerging
economic order within the information society. The name stems from a key
attribute - products and services are created and value is added through social
networks operating on large or global scales. This is in sharp contrast to
industrial-era economies, in which ownership of physical or intellectual property
stems from its development by a single enterprise. Business models for
capturing ownership rights for value embedded in products and services created
by social networks are being explored.
In the present book, fifteen typical
literatures about online finance published on international authoritative
journals were selected to introduce the worldwide newest progress, which
contains reviews or original researches on economic systems, information
economy, electronic business, intellectual property, information revolution, virtual
economy, etc. We hope this book can demonstrate advances in online finance as
well as give references to the researchers, students and other related people.